The DOI matches its Crossref record.
Utility of No Sweat Labels for Apparel Consumers: Profiling Label Users and Predicting Their Purchases
Abstract
This study empirically analyzed whether consumers making apparel purchases would use a label guaranteeing certain working conditions were present during garment production. While a potential market segment for the No Sweat label was identified, evidence suggests that only a small percentage of consumers would be influenced by the label. This small market segment was profiled on its psychographic and demographic characteristics, and the extent to which the No Sweat label would influence future purchases was examined.
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Cited by
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Metadata
- Authors
- DICKSON, M. A.
- Venue
- Journal of Consumer Affairs
- Publisher
- Wiley
- Published
- 2001-06
- Volume
- 35
- Issue
- 1
- Pages
- 96-119
- ISSN
- 0022-0078 (ISSN-L)
- 1745-6606
- OpenAlex
- W2086794692
- Cited by
- 225
- References
- 0
- FWCI
- 3.09
- Type
- journal article
- Language
- en
- Open access
- closed
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- DICKSON, M. A. (2001). Utility of No Sweat Labels for Apparel Consumers: Profiling Label Users and Predicting Their Purchases. Journal of Consumer Affairs. https://doi.org/10.1111/j.1745-6606.2001.tb00104.x
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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.