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Choices, Values, and Frames

Kahneman, Daniel, Tversky, Amos·2013·World Scientific Handbook in Financial Economics Series

Abstract

We discuss the cognitive and the psychophysical determinants of choice in risky and riskless contexts. The psychophysics of value induce risk aversion in the domain of gains and risk seeking in the domain of losses. The psychophysics of chance induce overweighting of sure things and of improbable events, relative to events of moderate probability. Decision problems can be described or framed in multiple ways that give rise to different preferences, contrary to the invariance criterion of rational choice. The process of mental accounting, in which people organize the outcomes of transactions, explains some anomalies of consumer behavior. In particular, the acceptability of an option can depend on whether a negative outcome is evaluated as a cost or as an uncompensated loss. The relation between decision values and experience values is discussed…

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Metadata

Authors
Kahneman, D., & Tversky, A.
Venue
World Scientific Handbook in Financial Economics Series
Published
2013-07
Pages
269-278
ISSN
2010-1732 (ISSN-L)
OpenAlex
W2061592058
Cited by
5,320
References
1
FWCI
410.55
Type
book chapter
Language
en
Open access
closed

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CoChat. (2026). Citation check: Choices, Values, and Frames. https://app.cochat.ai/papers/10.1142/9789814417358_0016
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Kahneman, D., & Tversky, A. (2013). Choices, Values, and Frames. World Scientific Handbook in Financial Economics Series. https://doi.org/10.1142/9789814417358_0016

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