Cited by 8Ethics and Social Impacts of AIMedia, Gender, and AdvertisingGenerative Adversarial Networks and Image Synthesis

Imagining the Far East: Exploring Perceived Biases in AI-Generated Images of East Asian Women

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Lan, Xingyu, An, Jiaxi, Guo, Yisu, Chiyou, Tong, Cai, Xintong, Zhang, Jun·2025·Proceedings of the Extended Abstracts of the CHI Conference on Human Factors in Computing Systems

Abstract

Image-generating AI, which allows users to create images from text, is increasingly used to produce visual content.Despite its advancements, cultural biases in AI-generated images have raised significant concerns.While much research has focused on issues within Western contexts, our study examines the perceived biases regarding the portrayal of East Asian women.In this exploratory study, we invited East Asian users to audit three popular models (DALL-E, Midjourney, Stable Diffusion) and identified 18 specific perceived biases, categorized into four patterns: Westernization, overuse or misuse of cultural symbols, sexualization & feminization, and racial stereotypes.This work highlights the potential challenges posed by AI models in portraying Eastern individuals.

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  • Generative AI outputs tend to reproduce normative views and mirror societal biases for marginalized groups, including people with disabilities.

    “Generative AI outputs tend to reproduce normative views and mirror societal biases for marginalized groups [15, 21, 36, 41, 42, 45, 53, 66, 72, 91], including PwD [10, 12, 39, 48, 54, 62, 77, 113].”

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1 of the 40 references couldn’t be matched to a known paper.

Research works printed but not linked: 6

  1. Leah Cashin. 2024. The Evolution of Chinese Beauty. Articulāte 29, 1 (2024), 6.
  2. Rachel Courtland. 2018. The bias detectives. Nature 558, 7710 (2018), 357-360.
  3. Sourojit Ghosh and Aylin Caliskan. 2023. 'Person' == Light-skinned, Western Man, and Sexualization of Women of Color: Stereotypes in Stable Diffusion. In Conference on Empirical Methods in Natural Language Processing. ACL, 6971-- 6985.
  4. Everypixel Journal. 2023. AI Has Already Created As Many Images As Photog- raphers Have Taken in 150 Years. Statistics for 2023. https://journal.everypixel. com/ai-image-statistics. Last accessed: Sept 1, 2024.
  5. Safiya Umoja Noble. 2018. Algorithms of oppression: How search engines reinforce racism. New York University Press.
  6. Traise Yamamoto. 2000. In/visible difference: Asian American women and the politics of spectacle. Race, Gender & Class 7, 1 (2000), 43-55.

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Authors
Lan, X., An, J., Guo, Y., Chiyou, T., Cai, X., & Zhang, J.
Affiliations
  • Fudan University (CN)
  • Fudan University, Shanghai, China
  • University of California, Los Angeles (US)
  • Hong Kong Polytechnic University (HK)
Venue
Proceedings of the Extended Abstracts of the CHI Conference on Human Factors in Computing Systems
Publisher
ACM
Published
2025-04-25
Pages
1-7
OpenAlex
W4409887240
Cited by
8
References
40
Citations by year
2026: 6 · 2025: 2
FWCI
8.26
Type
conference paper
Language
en
Open access
Locations
  • CHI Conference Extended Abstracts on Human Factors in Computing Systems (CHI EA) (publishedVersion)
  • arXiv (Cornell University) (submittedVersion, cc-by)
  • arXiv (Cornell University) (cc-by)
Funders
  • NSFC (62402121)
  • School of Journalism, Fudan University (Research and Innovation Project)
  • Shanghai Municipal Education Commission (Chenguang Project)
Topics
  • Social Sciences › Safety Research › Ethics and Social Impacts of AI
  • Social Sciences › Gender Studies › Media, Gender, and Advertising
  • Physical Sciences › Computer Science › Computer Vision and Pattern Recognition › Generative Adversarial Networks and Image Synthesis
Keywords
AI-generated images, East Asian women, cultural bias, racial stereotypes, sexualization, feminization, Westernization, cultural symbols, DALL-E, Midjourney, Stable Diffusion, user perception

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