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Cited by 281

The DOI matches its Crossref record; 2 of the 2 references it cites were found in a registry or an index.

Impact of search engines on page popularity

Cho, Junghoo, Roy, Sourashis·2004·Proceedings of the 13th international conference on World Wide Web

Abstract

Recent studies show that a majority of Web page accesses are referred by search engines. In this paper we study the widespread use of Web search engines and its impact on the ecology of the Web. In particular, we study how much impact search engines have on the popularity evolution of Web pages. For example, given that search engines return currently popular" pages at the top of search results, are we somehow penalizing newly created pages that are not very well known yet? Are popular pages getting even more popular and new pages completely ignored? We first show that this unfortunate trend indeed exists on the Web through an experimental study based on real Web data. We then analytically estimate how much longer it takes for a new page to attract a large number of Web users when search engines return only popular pages at the top of search results. Our result shows that search engines can have an immensely worrisome impact on the discovery of new Web pages.

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Metadata

Authors
Cho, J., & Roy, S.
Venue
Proceedings of the 13th international conference on World Wide Web
Publisher
ACM
Published
2004-05-17
Pages
20-29
OpenAlex
W2166743161
Cited by
281
References
2
FWCI
17.45
Type
conference paper
Language
en
Open access
closed

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CoChat. (2026). Citation check: Impact of search engines on page popularity. https://app.cochat.ai/papers/10.1145/988672.988676
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Cho, J., & Roy, S. (2004). Impact of search engines on page popularity. Proceedings of the 13th international conference on World Wide Web. https://doi.org/10.1145/988672.988676

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.