Cited by 21Franchising Strategies and PerformanceInternational Business and FDIManagement and Organizational Practices

The DOI matches its Crossref record; 19 of the 19 references it cites were found in a registry or an index.

Outback Steakhouse in Korea: A Success Story

Lee, Kyuho, Khan, Mahmood A., Ko, Jae-Youn·2008·Cornell Hospitality Quarterly

Abstract

Outback Steakhouse Korea has proven to be a successful casual-dining transplant from the United States. Highlighting the company's competitive advantages and core competencies, this study describes the critical success factors for this restaurant company. Key among the success factors is a decentralized structure that takes advantage of the business acumen of managing partners. A flexible approach that allowed the Korean chain to respond to the country's cultural patterns and market preferences is balanced with a strict approach to hiring and training.

Overview

Integrity signals

Registry

Crossref · 10.1177/0010880407307117

Cites

19 of 19 references verified0 citation errors · 0 not checkable

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Citations

Cites

Show all 19 references

Research works printed but not linked: 13

  1. Barancik, S., 2005, St. Petersburg Times
  2. Jang, I., 2003, The CEO of Outback Steakhouse Korea
  3. Mehegan S., 2002, Restaurant Business, 101, 31
  4. Miller, L., 2003, Restaurants—We're recommending a steady diet of fast food. Prudential Equity Group Report, September 11
  5. 2006, Outback Steakhouse Inc. Prudential Equity Group Report, February 20
  6. Nho, J.H., 2004, The Korea Times, A4
  7. Outback Steakhouse., 2004, Company annual report 2004
  8. Preble, J.F., 1992, Journal of Global Marketing, 6, 185
  9. 1995, Journal of Small Business Management, 33, 80
  10. Price, C., 1996, FoodReview, 19, 13
  11. Sadi, M.A., 1994, International business expansion through franchising: The case of fast-food industry. Unpublished Ph.D. diss
  12. Stake, R., 1995, The art of case study
  13. Van Warner, R., 1995, Nation's Restaurant News, 29, 74

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Metadata

Authors
Lee, K., Khan, M. A., & Ko, J.-Y.
Affiliations
  • Western Carolina University (US)
  • Department of Hospitality & Tourism Management in Pamplin College of Business at Virginia Tech,
  • College of Tourism & Hotel Management at Kyung-Hee University in Seoul, Korea,
Corresponding author
Lee, Kyuho
Venue
Cornell Hospitality Quarterly
Published
2008-02
Volume
49
Issue
1
Pages
62-72
ISSN
  • 1938-9655 (ISSN-L)
  • 1938-9663
OpenAlex
W2081326884
Cited by
21
References
19
Citations by year
2022: 1 · 2021: 1 · 2020: 1 · 2019: 1 · 2018: 1 · 2017: 4 · 2016: 1 · 2015: 2 · 2014: 3 · 2013: 1 · 2012: 2
FWCI
3.04
Type
journal article
Language
en
Open access
closed
Locations
Cornell Hospitality Quarterly (publishedVersion)
Topics
  • Social Sciences › Business, Management and Accounting › Strategy and Management › Franchising Strategies and Performance
  • Social Sciences › Business, Management and Accounting › Strategy and Management › International Business and FDI
  • Social Sciences › Business, Management and Accounting › Strategy and Management › Management and Organizational Practices
Keywords
casual dining restaurants, restaurant franchising, international expansion, Korean market, success factors, decentralized management, managing partner, cultural adaptation, employee training, hiring practices

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