The DOI matches its Crossref record; 3 of the 3 references it cites were found in a registry or an index.
Information Response Models: An Integrated Approach
Abstract
This article reviews the development of advertising response theories including the hierarchy of effects and low involvement learning models. By combining concepts from several areas, a new “integrated information response model” is proposed that appears to be in close accord with existing evidence.
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Citations
Cites
Bem, D. J. (1972) · Advances in Experimental Social Psychology · doi:10.1016/s0065-2601(08)60024-6 · Cited by 5,241
The processes of causal attribution.
Kelley, H. H. (1973) · American Psychologist · doi:10.1037/h0034225 · Cited by 4,025
Cognitive Effects of Deceptive Advertising
Olson, J. C., & Dover, P. A. (1978) · Journal of Marketing Research · doi:10.2307/3150398 · Cited by 158
Cited by
Developing buyer-seller relationships
Dwyer, F. R., Schurr, P. H., & Oh, S. (1987) · Journal of Marketing · doi:10.1177/002224298705100202 · Cited by 9,139
Consumer Learning: Advertising and the Ambiguity of Product Experience
Hoch, S. J., & Ha, Y.-W. (1986) · Journal of Consumer Research · doi:10.1086/209062 · Cited by 908
DELIZA, R., & MacFIE, H. J. H. (1996) · Journal of Sensory Studies · doi:10.1111/j.1745-459x.1996.tb00036.x · Cited by 763
Information Processing from Advertisements: Toward an Integrative Framework
MacInnis, D. J., & Jaworski, B. J. (1989) · Journal of Marketing · doi:10.1177/002224298905300401 · Cited by 653
A stage to engage: Social media use and corporate reputation
Dijkmans, C., Kerkhof, P., & Beukeboom, C. J. (2015) · Tourism Management · doi:10.1016/j.tourman.2014.09.005 · Cited by 515
Metadata
- Authors
- Smith, R. E., & Swinyard, W. R.
- Venue
- Journal of Marketing
- Publisher
- SAGE Publications
- Published
- 1982-01
- Volume
- 46
- Issue
- 1
- Pages
- 81-93
- ISSN
- 0022-2429 (ISSN-L)
- 1547-7185
- OpenAlex
- W2317380849
- Cited by
- 406
- References
- 3
- FWCI
- 27.20
- Type
- journal article
- Language
- en
- Open access
- closed
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- CoChat. (2026). Citation check: Information Response Models: An Integrated Approach. https://app.cochat.ai/papers/10.1177/002224298204600108
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- Smith, R. E., & Swinyard, W. R. (1982). Information Response Models: An Integrated Approach. Journal of Marketing. https://doi.org/10.1177/002224298204600108
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
