The DOI matches its Crossref record; 1 of the 1 references it cites were found in a registry or an index.
A Transaction Cost Perspective on Vertical Contractual Structure and Interchannel Competitive Strategies
Abstract
Despite potent theory to contrast transactional governance in “markets and hierarchies,” the variety of extant channel systems strains this dichotomy. The authors examine three contractually integrated channel systems in the hardware industry: wholesale voluntary chains, dealer cooperatives, and independents. They extrapolate from a transaction cost perspective to frame hypothesized differences in decision making structures and competitive strategic postures across relational forms. Results from a sample survey of retail informants are generally supportive.
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Cites
On the Meaning of within-Factor Correlated Measurement Errors
Gerbing, D. W., & Anderson, J. C. (1984) · Journal of Consumer Research · doi:10.1086/208993 · Cited by 526
Cited by
Buyer–Seller Relationships in Business Markets
Cannon, J. P., & Perreault, W. D. (1999) · Journal of Marketing Research · doi:10.1177/002224379903600404 · Cited by 1,755
Trust and e-commerce: a study of consumer perceptions
Corbitt, B. J., Thanasankit, T., & Yi, H. (2003) · Electronic Commerce Research and Applications · doi:10.1016/s1567-4223(03)00024-3 · Cited by 1,069
Bolton, R. N., Lemon, K. N., & Verhoef, P. C. (2004) · Journal of the Academy of Marketing Science · doi:10.1177/0092070304263341 · Cited by 741
Effects of e-CRM on customer–bank relationship quality and outcomes: The case of Thailand
Sivaraks, P., Krairit, D., & Tang, J. C. S. (2011) · The Journal of High Technology Management Research · doi:10.1016/j.hitech.2011.09.006 · Cited by 98
Metadata
- Authors
- Dwyer, F. R., & Oh, S.
- Venue
- Journal of Marketing
- Publisher
- SAGE Publications
- Published
- 1988-04
- Volume
- 52
- Issue
- 2
- Pages
- 21-34
- ISSN
- 0022-2429 (ISSN-L)
- 1547-7185
- OpenAlex
- W2313817391
- Cited by
- 319
- References
- 1
- FWCI
- 5.91
- Type
- journal article
- Language
- en
- Open access
- closed
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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
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