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An Exploratory Assessment of Situational Effects in Buyer Behavior
Abstract
Circumstances, contexts, or situations are often cited but rarely examined as explanations for unpredicted behaviors. This article reports an exploration of the amounts and patterns of variance in selected purchase decisions as a function of consumption and purchase contexts. Results for the two product categories studied reveal sizable situational effects.
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Citations
Cited by
Why we buy what we buy: A theory of consumption values
Sheth, J. N., Newman, B. I., & Gross, B. L. (1991) · Journal of Business Research · doi:10.1016/0148-2963(91)90050-8 · Cited by 4,930
Situational Variables and Consumer Behavior
Belk, R. W. (1975) · Journal of Consumer Research · doi:10.1086/208627 · Cited by 1,645
Self-citationThe Internet-of-Things: Review and research directions
Ng, I. C. L., & Wakenshaw, S. Y. L. (2017) · International Journal of Research in Marketing · doi:10.1016/j.ijresmar.2016.11.003 · Cited by 621
A Model of Tourist Information Search Behavior
Fodness, D., & Murray, B. (1999) · Journal of Travel Research · doi:10.1177/004728759903700302 · Cited by 531
Determinants of organic food consumption. A systematic literature review on motives and barriers
Kushwah, S., Dhir, A., Sagar, M., & Gupta, B. (2019) · Appetite · doi:10.1016/j.appet.2019.104402 · Cited by 443
Structure of Vacation Destination Choice Sets
Crompton, J. (1992) · Annals of Tourism Research · doi:10.1016/0160-7383(92)90128-c · Cited by 426
Interpersonal Influence on Consumer Behavior: An Attribution Theory Approach
Calder, B. J., & Burnkrant, R. E. (1977) · Journal of Consumer Research · doi:10.1086/208676 · Cited by 164
Situational variables in online versus offline channel choice
Chocarro, R., Cortiñas, M., & Villanueva, M.-L. (2013) · Electronic Commerce Research and Applications · doi:10.1016/j.elerap.2013.03.004 · Cited by 139
Akbar, A., Ali, S., Ahmad, M. A., Akbar, M., & Danish, M. (2019) · International Journal of Environmental Research and Public Health · doi:10.3390/ijerph16204043 · Cited by 122
Brand Loyalty and Situational Effects: An Interactionist Perspective
Lim, K. S., & Razzaque, M. A. (1997) · Journal of International Consumer Marketing · doi:10.1300/j046v09n04_06 · Cited by 66
Purmehdi, M., Legoux, R., Carrillat, F., & Senecal, S. (2017) · Journal of Public Policy & Marketing · doi:10.1509/jppm.14.047 · Cited by 55
Metadata
- Authors
- Belk, R. W.
- Venue
- Journal of Marketing Research
- Publisher
- SAGE Publications
- Published
- 1974-05
- Volume
- 11
- Issue
- 2
- Pages
- 156-163
- ISSN
- 0022-2437 (ISSN-L)
- 1547-7193
- OpenAlex
- W2315144491
- Cited by
- 571
- References
- 0
- FWCI
- 17.33
- Type
- journal article
- Language
- en
- Open access
- closed
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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
