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Cited by 732

The DOI matches its Crossref record; 40 of the 40 references it cites were found in a registry or an index.

Effects of Loyalty Programs on Value Perception, Program Loyalty, and Brand Loyalty

Yi, Youjae, Jeon, Hoseong·2003·Journal of the Academy of Marketing Science
DOI 10.1177/0092070303031003002
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Metadata

Authors
Yi, Y., & Jeon, H.
Venue
Journal of the Academy of Marketing Science
Publisher
Springer Science and Business Media LLC
Published
2003-06-01
Volume
31
Issue
3
Pages
229-240
ISSN
  • 0092-0703 (ISSN-L)
  • 0000-0000
DOI
10.1177/0092070303031003002
OpenAlex
W2155152989
Cited by
732
References
40
FWCI
15.43
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: Effects of Loyalty Programs on Value Perception, Program Loyalty, and Brand Loyalty. https://app.cochat.ai/papers/10.1177/0092070303031003002
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Yi, Y., & Jeon, H. (2003). Effects of Loyalty Programs on Value Perception, Program Loyalty, and Brand Loyalty. Journal of the Academy of Marketing Science. https://doi.org/10.1177/0092070303031003002

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.