Tolerance for Cheating From the Classroom to the Boardroom: A Study of Underlying Personal and Cultural Drivers
Abstract
Professors face increasingly diverse student bodies that exhibit divergent understandings and motivations to engage in academic dishonesty. Research suggests that collectivism/individualism is the cultural dimension underlying such differences. This study measures this dimension at the individual level using two constructs—agency-communion and self-construal—and their relationships to tolerance for academic cheating and unethical corporate behavior. Analyses show a positive relationship between tolerance for academic cheating and for unethical corporate behavior. Both measures of collectivism (interdependent self-construal and communion) exhibit positive relationships to tolerance for unethical business behavior, while interdependence is also positively related to tolerance for academic cheating.
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Individuals from collectivist cultures tend to be more tolerant of cheating and may even view it as a way to help each other.
“In contrast, research has found that individuals from collectivist cultures tend to be more tolerant of cheating (Brodowsky et al., 2020;Zhang & Yin, 2020;Zhao et al., 2022) and may even view it as a way to help each other (Harvey et al., 2020;Kadayam Guruswami et al., 2023).”
From Ethical use of artificial intelligence based tools in higher education: Are future business leaders ready? (2025) · cites this paper as Brodowsky et al., 2020
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References 48 · Cited by 23
- Authors
- Brodowsky, G. H., Tarr, E., Ho, F. N., & Sciglimpaglia, D.
- Affiliations
- California State University, San Marcos (US)
- San Francisco State University (US)
- San Diego State University (US)
- Corresponding author
- Brodowsky, Glen H.
- Venue
- Journal of Marketing Education
- Publisher
- SAGE Publications
- Published
- 2019-09-30
- Volume
- 42
- Issue
- 1
- Pages
- 23-36
- ISSN
- 0273-4753 (ISSN-L)
- 1552-6550
- OpenAlex
- W2977278187
- Cited by
- 23
- References
- 48
- Citations by year
- 2026: 1 · 2025: 2 · 2024: 5 · 2023: 3 · 2022: 4 · 2021: 6 · 2020: 2
- FWCI
- 3.55
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Journal of Marketing Education (publishedVersion)
- Topics
- Social Sciences › Decision Sciences › Information Systems and Management › Ethics in Business and Education
- Social Sciences › Safety Research › Academic integrity and plagiarism
- Social Sciences › Psychology › Social Psychology › Cultural Differences and Values
- Keywords
- academic dishonesty, collectivism, individualism, self-construal, interdependence, cultural dimensions, business ethics, marketing education
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