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Personal Values, Beliefs, Knowledge, and Attitudes Relating to Intentions to Purchase Apparel from Socially Responsible Businesses

Dickson, Marsha A.·2000·Clothing and Textiles Research Journal
DOI 10.1177/0887302x0001800103
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Abstract

The purpose of the study was to provide initial understanding of female consumers' decisions to purchase from socially responsible apparel businesses, operationally defined as the U.S. Department of Labor's Trendsetters. The relationships between three major groupings of variables were explored including the following: (a) consumers' personal values, beliefs, and knowledge, (b) attitudes relating to socially responsible apparel business practices, as well as product-specific attitudes, and (c) intentions to purchase apparel from socially responsible businesses. For the 219 women surveyed, only product-specific attitudes were related to intentions to purchase from socially responsible apparel businesses. However, greater knowledge and concern about issues in the apparel industry, as well as beliefs about the U.S. apparel industry and perceived effectiveness, were related to greater support for socially responsible businesses. Suspicion about business practices intended to solve apparel industry problems was related to beliefs about foreign apparel businesses and societal values. Implications for government and industry initiatives involving consumers in the elimination of sweatshops are discussed.

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Research works printed but not linked: 70

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Metadata

Authors
Dickson, M. A.
Affiliations
Department of Consumer & Textile Science, Ohio State University, Columbus. OH 43210-1295,
Venue
Clothing and Textiles Research Journal
Publisher
SAGE Publications
Published
2000-01
Volume
18
Issue
1
Pages
19-30
ISSN
  • 0887-302X
  • 1940-2473
DOI
10.1177/0887302x0001800103
Cited by
134
References
1
Language
en
Licence
journals.sagepub.com/page/policies/text-and-data-mining-license (tdm)

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