The DOI matches its Crossref record; 24 of the 24 references it cites were found in a registry or an index.
What's in a message? Delivering sexual health promotion to young people in Australia via text messaging
Open accessAbstract
BACKGROUND: Advances in communication technologies have dramatically changed how individuals access information and communicate. Recent studies have found that mobile phone text messages (SMS) can be used successfully for short-term behaviour change. However there is no published information examining the acceptability, utility and efficacy of different characteristics of health promotion SMS. This paper presents the results of evaluation focus groups among participants who received twelve sexual health related SMS as part of a study examining the impact of text messaging for sexual health promotion to on young people in Victoria, Australia. METHODS: Eight gender-segregated focus groups were held with 21 males and 22 females in August 2008. Transcripts of audio recordings were analysed using thematic analysis. Data were coded under one or more themes. RESULTS: Text messages were viewed as an acceptable and 'personal' means of health promotion, with participants particularly valuing the informal language. There was a preference for messages that were positive, relevant and short and for messages to cover a variety of topics. Participants were more likely to remember and share messages that were funny, rhymed and/or tied into particular annual events. The message broadcasting, generally fortnightly on Friday afternoons, was viewed as appropriate. Participants said the messages provided new information, a reminder of existing information and reduced apprehension about testing for sexually transmitted infections. CONCLUSIONS: Mobile phones, in particular SMS, offer health promoters an exciting opportunity to engage personally with a huge number of individuals for low cost. The key elements emerging from this evaluation, such as message style, language and broadcast schedule are directly relevant to future studies using SMS for health promotion, as well as for future health promotion interventions in other mediums that require short formats, such as social networking sites.
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“Among 35 studies, only a few [22-27] mentioned a theoretical basis or conceptual framework that guided their assumptions about why mHealth might facilitate or cause the intended change.”
From mHealth for HIV Treatment & Prevention: A Systematic Review of the Literature (2013) · cites this paper as [23]
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Free, C., Phillips, G., Galli, L., Watson, L., Felix, L., Edwards, P., Patel, V., & Haines, A. (2013) · PLoS Medicine · doi:10.1371/journal.pmed.1001362 · Cited by 1,766
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A Development and Evaluation Process for mHealth Interventions: Examples From New Zealand
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Metadata
- Authors
- Gold, J., Lim, M. S., Hellard, M. E., Hocking, J. S., & Keogh, L.
- Affiliations
- Burnet Institute (AU)
- The University of Melbourne (AU)
- Corresponding author
- Gold, Judy
- Venue
- BMC Public Health
- Published
- 2010-12
- Volume
- 10
- Issue
- 1
- Pages
- 792-792
- ISSN
- 1471-2458 (ISSN-L)
- PMC
- PMC3022861
- OpenAlex
- W2117236480
- Cited by
- 145
- References
- 24
- Citations by year
- 2026: 1 · 2025: 3 · 2024: 5 · 2023: 3 · 2022: 2 · 2021: 6 · 2020: 7 · 2019: 17 · 2018: 12 · 2017: 9 · 2016: 15 · 2015: 22 · 2014: 14 · 2013: 15 · 2012: 10
- FWCI
- 16.47
- Type
- journal article
- Language
- en
- Open access
- gold
- doi.org
- Licence
- Locations
- BMC Public Health (publishedVersion, cc-by)
- Europe PMC (PubMed Central) (publishedVersion, cc-by)
- PubMed Central (publishedVersion, cc-by)
- PubMed (publishedVersion)
- Minerva Access (University of Melbourne) (submittedVersion, cc-by)
- DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion, cc-by-sa)
- Funders
- Burnet Institute
- Australian Government
- Windermere Foundation
- Monash University
- Medical Research Council
- Topics
- Health Sciences › Health Professions › General Health Professions › Mobile Health and mHealth Applications
- Social Sciences › Health › Social Media in Health Education
- Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Adolescent Sexual and Reproductive Health
- Keywords
- sexual health promotion, text messaging, youth, acceptability, sexually transmitted infection testing, behavior change, social networking sites
- MeSH terms
- Adolescent, Australia, Communication, Female, Health Promotion, Humans, Male, Sexual Behavior, Sex Education, Tape Recording, Focus Groups, Cell Phone, Young Adult
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