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Cited by 285

The DOI matches its Crossref record; 2 of the 2 references it cites were found in a registry or an index.

An Empirical Analysis of the Product-Process Matrix

Safizadeh, M. Hossein, Ritzman, Larry P., Sharma, Deven, Wood, Craig·1996·Management Science

Abstract

Process choice, a major part of operations strategy, is a key decision that links operations to business strategy. Hayes and Wheelwright, among others, argue that the emphasis given to product customization and other competitive priorities should agree with process choice. Our empirical study investigates whether firms actually link their process choice to product customization and other competitive priorities as hypothesized, and whether compatible decision patterns lead to better performance. Analysis of data collected from managers at 144 U.S. manufacturing plants shows a strong correlation between process choice, product customization, and competitive priorities. Process choice is highly related with the degree of product customization, and also with the emphasis placed on the quality and cost competitive priorities. Job shops and batch shops tend to have more product customization, higher costs, and higher quality. Some continuous flow shops use part commonality and flexible automation to achieve more customization than would otherwise be expected. Without these initiatives, customization in continuous flow shops results in weak performance.

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Metadata

Authors
Safizadeh, M. H., Ritzman, L. P., Sharma, D., & Wood, C.
Venue
Management Science
Published
1996-11
Volume
42
Issue
11
Pages
1576-1591
ISSN
  • 0025-1909 (ISSN-L)
  • 1526-5501
OpenAlex
W2155142628
Cited by
285
References
2
FWCI
36.72
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: An Empirical Analysis of the Product-Process Matrix. https://app.cochat.ai/papers/10.1287/mnsc.42.11.1576
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Safizadeh, M. H., Ritzman, L. P., Sharma, D., & Wood, C. (1996). An Empirical Analysis of the Product-Process Matrix. Management Science. https://doi.org/10.1287/mnsc.42.11.1576

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

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