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Cited by 335

The DOI matches its Crossref record; 3 of the 3 references it cites were found in a registry or an index.

The Development of Marketplace Persuasion Knowledge in Children, Adolescents, and Young Adults

Wright, Peter, Friestad, Marian, Boush, David M.·2005·Journal of Public Policy & Marketing

Abstract

Conceptualizations of children's and adolescents' knowledge about advertising and persuasion have evolved considerably over the past three decades. However, empirical research on this topic has been scarce in the past two decades. The authors review the early and current models of children's marketplace persuasion knowledge for insights into the conceptual limits of prior empirical research and opportunities for research grounded in richer models of advertising knowledge. They discuss goals and directions for the next generation of research programs so that such research will yield more complete insights into children's and adolescents' advertising knowledge and provide a basis for future policy decisions.

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Crossref · 10.1509/jppm.2005.24.2.222

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Metadata

Authors
Wright, P., Friestad, M., & Boush, D. M.
Venue
Journal of Public Policy & Marketing
Published
2005-09
Volume
24
Issue
2
Pages
222-233
ISSN
  • 0743-9156 (ISSN-L)
  • 1547-7207
OpenAlex
W2088733167
Cited by
335
References
3
FWCI
28.62
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: The Development of Marketplace Persuasion Knowledge in Children, Adolescents, and Young Adults. https://app.cochat.ai/papers/10.1509/jppm.2005.24.2.222
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Wright, P., Friestad, M., & Boush, D. M. (2005). The Development of Marketplace Persuasion Knowledge in Children, Adolescents, and Young Adults. Journal of Public Policy & Marketing. https://doi.org/10.1509/jppm.2005.24.2.222

Data sources

Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.