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Green Retailing: Factors for Success

Lai, Kee-Hung, Cheng, T.C.E., Tang, Ailie K.Y.·2010·California Management Review

Abstract

Green retailing, generally viewed as the incorporation of environmental protection measures into retail operations, has become a common phenomenon. Despite an increasing interest among practitioners, there is a lack of understanding about what green retailing is and what the success factors are for its implementation. This article examines the practices of leading green retailers, shedding light on the different coordinator roles of retailers between suppliers and customers in greening their value chains. It identifies three broad dimensions of green retailing - internal-improvement, external-coordination, and supportive-development - and notes the critical capabilities required for firms to achieve success. It also presents a strategy loop with practical steps to help retailing executives incorporate green practices.

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Metadata

Authors
Lai, K.-H., Cheng, T. C. E., & Tang, A. K. Y.
Venue
California Management Review
Published
2010-02
Volume
52
Issue
2
Pages
6-31
ISSN
  • 0008-1256 (ISSN-L)
  • 2162-8564
OpenAlex
W2052698473
Cited by
229
References
0
FWCI
40.27
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: Green Retailing: Factors for Success. https://app.cochat.ai/papers/10.1525/cmr.2010.52.2.6
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Lai, K.-H., Cheng, T. C. E., & Tang, A. K. Y. (2010). Green Retailing: Factors for Success. California Management Review. https://doi.org/10.1525/cmr.2010.52.2.6

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Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.