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Cited by 226

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How to Use Big Data to Drive Your Supply Chain

Sanders, Nada R.·2016·California Management Review

Abstract

Big data analytics has become an imperative for business leaders across every industry sector. Analytics applications that can deliver a competitive advantage appear all along the supply chain decision spectrum—from targeted location-based marketing to optimizing supply chain inventories to enabling supplier risk assessment. While many companies have used it to extract new insights and create new forms of value, other companies have yet to leverage big data to transform their supply chain operations. This article examines how leading companies use big data analytics to drive their supply chains and offers a framework for implementation based on lessons learned.

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Metadata

Authors
Sanders, N. R.
Venue
California Management Review
Published
2016-05
Volume
58
Issue
3
Pages
26-48
ISSN
  • 0008-1256 (ISSN-L)
  • 2162-8564
OpenAlex
W2354065779
Cited by
226
References
0
FWCI
38.00
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: How to Use Big Data to Drive Your Supply Chain. https://app.cochat.ai/papers/10.1525/cmr.2016.58.3.26
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Sanders, N. R. (2016). How to Use Big Data to Drive Your Supply Chain. California Management Review. https://doi.org/10.1525/cmr.2016.58.3.26

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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.