Cited by 181Microfinance and Financial InclusionFinancial Literacy, Pension, Retirement AnalysisEconomic Growth and Development

Kenya's Mobile Revolution and the Promise of Mobile Savings

Open access
Demombynes, Gabriel, Thegeya, Aaron·2012

Abstract

The mobile revolution has transformed the lives of Kenyans, providing not just communications but also basic financial access in the form of phone-based money transfer and storage, led by the M-PESA system introduced in 2007. Currently, 93 percent of Kenyans are mobile phone users and 73 percent are mobile money customers. Additionally, 23 percent use mobile money at least once a day. New potential for mobile money has come with the rise of interest-earning bank-integrated mobile savings systems, beginning with the launch of the M-KESHO system in March 2010. The authors examine the mobile savings phenomenon, using data collected in a special survey in late 2010. They show that the usage of bank-integrated mobile savings systems like M-KESHO remains limited and largely restricted to better-off Kenyans. However, what the authors term"basic mobile savings"-- the use of simple mobile money systems as a repository for funds -- is widespread, including among those who are otherwise unlikely to have any savings. Holding other characteristics constant, those who are registered for M-PESA are 32 percent more likely to report having some savings.

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Crossref · 10.1596/1813-9450-5988

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Authors
Demombynes, G., & Thegeya, A.
Affiliations
World Bank (US)
Publisher
World Bank
Published
2012-03-01
OpenAlex
W2161999507
Cited by
181
References
5
Citations by year
2026: 4 · 2025: 9 · 2024: 11 · 2023: 10 · 2022: 15 · 2021: 12 · 2020: 13 · 2019: 15 · 2018: 12 · 2017: 24 · 2016: 10 · 2015: 19 · 2014: 17 · 2013: 8 · 2012: 2
Type
report
Language
en
Open access
Locations
  • RePEc: Research Papers in Economics (submittedVersion)
  • SSRN Electronic Journal (submittedVersion)
  • The World Bank Open Knowledge Repository (World Bank) (submittedVersion, cc-by)
Topics
  • Social Sciences › Economics, Econometrics and Finance › Economics and Econometrics › Microfinance and Financial Inclusion
  • Social Sciences › Business, Management and Accounting › Accounting › Financial Literacy, Pension, Retirement Analysis
  • Physical Sciences › Computer Science › Information Systems › Economic Growth and Development
Keywords
mobile money, M-Pesa, financial inclusion, saving behavior, Kenya, mobile money adoption

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