From Ownership to Access: How the Sharing Economy is Changing the Consumer Behavior
Open accessAbstract
Promoting the principles of circular economy and the new business models advocated by the circular economy can represent a solution for a more prosperous society, less dependent on primary and energy resources and more environmentally friendly.The sharing economy, which primarily involves the transformation of traditional market behaviors into collaborative consumption models, that ensure a more efficient and sustainable use of resources, is part of the circular economy and has generated business models that are compatible with it.This article discusses the possibility for the sharing economy to bring about profound changes in consumer behavior towards products and services and to highlight the factors that drive consumers' shift towards the sharing economy.For this purpose we developed and tested a model in which the change in consumer mindset has as the main direct determinants the satisfaction with the services of the sharing economy and the intention to access such products and services.The study uses data collected through a questionnaire, applied to a sample of 320 customers of Ubera symbol of the sharing economy, and processed using structural equation modelling.Research results show that there are premises for switching to an access-based consumption model.
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Within the car-sharing sector, trust-based commercial sharing leads to satisfaction and value co-creation.
“Similarly, within the car-sharing sector, trust-based commercial sharing leads to satisfaction (Barbu etal., 2018) and value co-creation, that is, an increased personalization of the experience that suits the users' needs (Guyader, 2018).”
From The Consequences of Participating in the Sharing Economy: A Transparency-Based Sharing Framework (2021) · cites this paper as Barbu et al., 2018
Cites
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The Consequences of Participating in the Sharing Economy: A Transparency-Based Sharing Framework
C. Köbis, N., Soraperra, I., & Shalvi, S. (2021) · Journal of Management · doi:10.1177/0149206320967740 · Cited by 129 · see citing works
- Authors
- University of Craiova, C., Barbu, C. M., Florea, D. L., Universidad Anġhuac Mĩxico Sur, M. C., Ogarca, R. F., University of Craiova, C., Barbu, M. C. R., & University of Craiova, C.
- Affiliations
- University of Craiova (RO)
- Venue
- www.amfiteatrueconomic.ro
- Published
- 2018-05
- Volume
- 20
- Issue
- 48
- Pages
- 373
- ISSN
- 1582-9146 (ISSN-L)
- 2247-9104
- OpenAlex
- W2905136027
- Cited by
- 78
- References
- 3
- Citations by year
- 2026: 7 · 2025: 4 · 2024: 9 · 2023: 14 · 2022: 11 · 2021: 14 · 2020: 12 · 2019: 6 · 2018: 1
- FWCI
- 14.78
- Type
- journal article
- Language
- en
- Open access
- diamond
- doi.org
- Licence
- cc-by
- Locations
- Amfiteatru Economic (publishedVersion, cc-by)
- RePEc: Research Papers in Economics (submittedVersion)
- DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion, cc-by-sa)
- Econstor (Econstor) (submittedVersion, cc-by)
- Topics
- Social Sciences › Business, Management and Accounting › Marketing › Sharing Economy and Platforms
- Social Sciences › Business, Management and Accounting › Marketing › Service and Product Innovation
- Social Sciences › Business, Management and Accounting › Strategy and Management › Sustainable Supply Chain Management
- Keywords
- sharing economy, consumer behavior, circular economy, collaborative consumption, access-based consumption, service satisfaction, intention to use, Uber, business models, sustainable resource use
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