The Potential of Generative AI for Personalized Persuasion at Scale

Matz, Sandra, Teeny, Jake, Vaid, Sumer Sumeet, Peters, Heinrich, Harari, Gabriella M., Cerf, Moran·2023·Scientific Reports

Cited by (313)

Items 101–200 of 313

  1. Neural correlates of evaluative bias against artificial intelligence-labeled versus human-labeled artworks
    Wenyu Zhang, Cong Xie, Liuqing Jiang, Yang Li, Zhe Hu, Ning Hao · 2025 · Social Cognitive and Affective Neuroscience
  2. Personalized interventions
    Ingo Zettler, Cecilie Fenja Strandsbjerg · 2025 · Current Opinion in Psychology
  3. Addressing Autonomy Risks in Generative Chatbots with the Socratic Method
    Wencheng Lu, Zhenni Hu · 2025 · Science and Engineering Ethics
  4. Must Read: A Comprehensive Survey of Computational Persuasion
    Nimet Beyza Bozdag, Shuhaib Mehri, Xiaocheng Yang, Hyeonjeong Ha, Zirui Cheng, Esin Durmus, Jiaxuan You, Heng Ji, Gökhan Tür, Dilek Z. Hakkani-Tur · 2026 · ACM Computing Surveys
  5. Knowledge-Based Design Requirements for Persuasive Generative Social Robots in Eldercare
    Stephan Vonschallen, Ennio Zumthor, Markus Simon, Theresa Schmiedel, Friederike Eyssel · 2025 · Lecture notes in computer science
  6. The adoption and efficacy of large language models in US consumer financial complaints
    Minkyu Shin, Jin Kim, Jiwoong Shin · 2026 · Nature Human Behaviour
  7. Looking Under the Hood: How LLMs Attempt Political Persuasion and Microtargeting
    Alex Lyman, Ethan Craig Busby, Lisa P. Argyle, Joshua R. Gubler, Bryce Hepner, David Wingate · 2026 · Chinese Political Science Review
  8. Persuading large language models to comply with objectionable requests
    Lennart Meincke, Dan Shapiro, Angela Lee Duckworth, Ethan Mollick, Lilach Mollick, Christophe Van den Bulte, Robert B. Cialdini · 2026 · Proceedings of the National Academy of Sciences
  9. Personality traits of the small and medium oil palm farmer and crop productivity
    Fredy Martínez-Carvajal, Leydi Fernanda Rojas-Ortega, Rolando Eslava Zapata, Nubia Isabel Díaz Ortega · 2024 · Salud Ciencia y Tecnología
  10. Impact of Agent-Generated Rationales on Online Social Conformity
    Sander de Jong, Rune Møberg Jacobsen, Joel Wester, Senuri Wijenayake, Jorge Gonçalves, Niels van Berkel · 2025 · ACM Conference on Fairness, Accountability, and Transparency (FAccT)
  11. From Synthetic to Human: The Gap Between AI-Predicted and Actual Pro-Environmental Behavior Change After Chatbot Persuasion
    Alexander A. Doudkin, Pat Pataranutaporn, Pattie Maes · 2025 · ACM Conference on Conversational User Interfaces (CUI)
  12. From Embeddings to Explainability: A Tutorial on Large-Language-Model-Based Text Analysis for Behavioral Scientists
    Rudolf Debelak, Timo Kevin Koch, Matthias Aßenmacher, Clemens Stachl · 2025 · Advances in Methods and Practices in Psychological Science
  13. Towards Personality-Aware Explanations for Music Recommendations Using Generative AI
    Gabrielle Alves, Dietmar Jannach, Luan Soares de Souza, Marcelo Garcia Manzato · 2025 · ACM Conference on Recommender Systems (RecSys)
  14. AI ageism and its consequence: Benevolent ageist attitudes expressed by LLMs could reinforce ageism in humans
    Zizhuo Chen, Chenxin Liu, Yuanyi Ren, Guojie Song, Xin Zhang · 2025 · Computers in Human Behavior Reports
  15. Exploring artificial intelligence for sustainable business development: a review
    Jin-Tao Yu, Ximing Zhan, Giridhar Reddy Bojja · 2025 · Data Science and Management
  16. Lies, damned lies, and language statistics: a comprehensive review of risks from manipulation, persuasion, and deception with large language models
    Cameron Jones, Benjamin K. Bergen · 2026 · Artificial Intelligence Review
  17. Artificial intelligence and its impact on creativity and diversity: An empirical study of large language model-generated product ideas
    Christian Terwiesch, Lennart Meincke, Karan Girotra, Ethan Mollick, Gideon Nave, Karl T. Ulrich · 2026 · Production and Operations Management
  18. Navigating pathways to automated personality prediction: a comparative study of small and medium language models
    Fatima Habib, Zeeshan Ali, Akbar Azam, Komal Kamran, Fahad Mansoor Pasha · 2024 · Frontiers in Big Data
  19. Meta-nudging and mental health: Using social influencers to change opinions and behaviors that positively impact mental health
    Brian Ward Bauer, Catherine A. Sappenfield · 2024 · Current Opinion in Psychology
  20. Technology's Role in Fostering Therapist-Client Collaboration and Engagement with Goals
    Bruna Oewel, Nadia Azizan, Patricia A. Areán, Elena Agapie · 2024 · Proceedings of the ACM on Human-Computer Interaction
  21. Generative Framework for Personalized Persuasion: Inferring Causal, Counterfactual, and Latent Knowledge
    Donghuo Zeng, Roberto Legaspi, Yuewen Sun, Xinshuai Dong, Kazushi Ikeda, Peter Spirtes, Kun Zhang · 2025 · ACM Conference on User Modeling, Adaptation and Personalization (UMAP)
  22. Trust or Skepticism? Unraveling the Communication Mechanisms of AIGC Advertisements on Consumer Responses
    Jiang Shou-fen, Wanqing Zheng, Haiyan Kong · 2025 · Journal of theoretical and applied electronic commerce research
  23. The impact of intention to adopt generative AI for exercise information on exercise adherence among Chinese college students: the mediating role of autonomous motivation and network analysis
    Hao Gou, Qunqun Sun, Luyao Xiang, Chang Hu, Yuan Fang, Faxiang Fan · 2026 · Frontiers in Public Health
  24. Learning with ArtificialIntelligence at the higher level. The case of Distant Reading
    Universidad de San Andrés, Alejandro Artopoulos, Argentina. · 2025 · Praxis Educativa
  25. Personalizing LLM Responses to Combat Political Misinformation
    Adiba Mahbub Proma, Neeley Pate, James N. Druckman, Gourab Ghoshal, Mohammed Ehsan Hoque · 2025 · ACM Conference on User Modeling, Adaptation and Personalization (UMAP)
  26. The Risks of AI-Generated, Hyper-Personalized Digital Advertisements
    Alex LeBrun · 2025 · Philosophy & Technology
  27. The persuasive potential of AI-paraphrased information at scale
    Saloni Dash, Yiwei Xu, Madeline C. Jalbert, Emma S. Spiro · 2025 · PNAS Nexus
  28. A Scenario-Based Design Pack for Exploring Multimodal Human–GenAI Relations
    Josh Andrés, Chris Danta, Andrea Bianchi, Sahar Farzanfar, Gloria Milena Fernandez-Nieto, Alexa Becker, Tara Capel, Frances Liddell, Shelby Hagemann, Ned Cooper et al. · 2025 · INTERNATIONAL CONFERENCE ON MULTIMODAL INTERACTION
  29. AI-WOM Echo Pathway Model: Unveiling the Role of Cognitive and Emotional Resonance in Shaping eWOM and Purchase Intention
    Pham Thi Phuong Dung, Long Cuu Hoang, An Ho Minh, Khanh Nguyen Phuc · 2025 · International Journal of Human-Computer Interaction
  30. Towards social superintelligence? AI infers diverse psychological traits from text without specific training, outperforming human judges
    Ariel Rosenfelder, M. Levitin, Michael Gilead · 2025 · Comput. Hum. Behav. Artif. Humans
  31. The Dawn of Generative AI-Enabled Political Activism: How Kenyan Gen Z Used ChatGPT and Protest GPTs to Mobilize
    John Maina Karanja, Macrina Mbaika Musili · 2026 · Social Science Computer Review
  32. Programmable support: generative AI, behavioural influence, and the mediation of meaning in education
    Steve Watson, Megan Ennion · 2026 · Learning Media and Technology
  33. Generative AI and Creative Industries: A Systematic Review on Emerging Trends and Future Research Directions
    Ritu Sharma, Ekta Singhal · 2026 · FIIB Business Review
  34. How Generative AI Empowers Attackers and Defenders Across the Trust & Safety Landscape
    Patrick Gage Kelley, Steven Rousso-Schindler, Renee Marie Shelby, Kurt Thomas, Allison Woodruff · 2026 · CHI Conference on Human Factors in Computing Systems
  35. AI Realtor: Towards Grounded Persuasive Language Generation for Automated Copywriting
    Jibang Wu, Chenghao Yang, Yi Wu, Simon Mahns, Chaoqi Wang, Hao Zhu, Fei Fang, Haifeng Xu · 2026 · ACM Conference on AI and Agentic Systems (CAIS)
  36. Are My Photos Worth a Thousand Ads? Gen Z Consumers’ Perspectives on Personalized Myselfie Advertising and Its Implication for AI Algorithms
    Hoyoung Ahn, Eric Haley · 2024 · Journal of Current Issues & Research in Advertising
  37. Catch me if you can: Using machine learning and behavioral interventions to reduce unethical behavior
    Oliver Hauser, Michael A. Greene, Katherine Ann DeCelles · 2025 · Behavioural Public Policy
  38. Towards Personalized and Contextualized Code Explanations
    Michelle Brachman, Arielle Goldberg, A. W. Anderson, Stephanie Houde, Michael J. Muller, Justin D. Weisz · 2025 · ACM Conference on User Modeling, Adaptation and Personalization (UMAP)
  39. Engagement-Driven Content Generation with Large Language Models
    Erica Coppolillo, Federico Cinus, Marco Minici, Francesco Bonchi, Giuseppe Manco · 2025 · ACM SIGKDD Conference on Knowledge Discovery and Data Mining (KDD)
  40. AI-Driven Personalization: Shaping the Future of Gen Z’s E-commerce Decisions
    R. Chitra, M. Sathish, R. K. Gracetone Abraham · 2025 · Lecture notes in networks and systems
  41. Self-driving labs: The new frontier for GenAI-driven marketing research
    Erik Hermann · 2025 · Business Horizons
  42. Personalization: Why the Relational Modes Between Generative AI Chatbots and Human Users Are Critical Factors for Product Design and Safety
    Duane Valz · 2023 · SSRN Electronic Journal
  43. From Embeddings to Explainability: A Tutorial on Transformer-Based Text Analysis for Social and Behavioral Scientists
    Rudolf Debelak, Timo Kevin Koch, Matthias Aßenmacher, Clemens Stachl · 2024
  44. Narratives of Divide: The Polarizing Power of Large Language Models in a Turbulent World
    Khalid M. Saqr · 2025 · SSRN Electronic Journal
  45. The Reach of Fairness
    Joshua Cohen, Lydia T. Liu · 2025 · ACM Journal on Responsible Computing
  46. Geographic prompting and content fidelity in generative Artificial Intelligence: A multi-model study of demographics and imaging equipment in AI-generated videos and images of Canadian medical radiation technologists
    Yousif Al-Naser, Sonali Sharma, Ken Niure, Kevin Ibach, Faisal Khosa, Charlotte Jane Yong-Hing · 2025 · Journal of medical imaging and radiation sciences
  47. Artificial Intelligence in Vaccine Communication
    Majdi M. Sabahelzain, Julie Leask, Adam G. Dunn · 2025 · Journal of Health Communication
  48. Exploring the Commercial Trajectories of LLMs: Business Models and Advertising Perspectives
    Grzegorz Chodak, Przemysław Kazienko, Wiktoria Mieleszczenko-Kowszewicz, Erik Cambria · 2025 · IEEE Intelligent Systems
  49. Personality pairing improves human–AI collaboration
    Harang Ju, Sinan Aral · 2026 · Proceedings of the National Academy of Sciences
  50. Personalization and social closeness buffer negative reactions to AI-generated birthday wishes on social media: evidence from two experiments
    Rukun Zhang, Yixin Liu, Bingcan Li · 2025 · Information Communication & Society
  51. How topic content shapes LLM personality-tailored persuasion: semantic anchoring and topic stereotype effects
    Shuai Xu, Zili Zhou, Nan Zhao · 2026 · Frontiers in Psychiatry
  52. The seven roles of generative AI: Potential & pitfalls in combatting misinformation
    Thomas Nygren, Emily R. Spearing, Nicolas Fay, Davide Vega, Isabella I. Hardwick, Jon Roozenbeek, Ullrich K. H. Ecker · 2026 · Behavioral Science & Policy
  53. On using large language models to support social research for climate action
    Ehsan Nabavi, Holger Robert Maier, Saman Razavi, Adrian Hindes, Mark S. Howden, Will J. Grant, Sujatha Raman · 2026 · npj Climate Action
  54. Multidomain expert evaluation of leading large language models as providers of vaccination and preventive medicine information
    Marcello Di Pumpo, Leonardo Villani, Vittorio Maio, Maria Rosaria Gualano, Eleonora Marziali, Lucia De Maio, Rossella Mancini, Stefania Boccia, Walter Ricciardi, Patrizia Laurenti · 2026 · Public Health
  55. Ambient retail intelligence and algorithmic fairness: Exploring hyper-personalization, cognitive trust sustainable service and consumer loyalty in urban retail cafes
    Gege Yang, Yu Zhou, Moran Li · 2026 · Journal of Retailing and Consumer Services
  56. Misinformation as strategy: Epistemic consequences and the undermining of shared truth
    Ullrich K. H. Ecker, Emily R. Spearing, Renée DiResta, Stephan Lewandowsky · 2026 · Trends in Cognitive Sciences
  57. AI-Generated vs. Human-Created Sustainable Advertising: Effects of Source Disclosure and Environmental Claim Strength on Perceived Greenwashing and Green Trust Among Generation Z Consumers
    Khalil Israfilzade · 2026 · Sustainability
  58. Counterfactual Reasoning Using Predicted Latent Personality Dimensions for Optimizing Persuasion Outcome
    Donghuo Zeng, Roberto Legaspi, Yuewen Sun, Xinshuai Dong, Kazushi Ikeda, Peter Spirtes, Kun Zhang · 2024 · Lecture notes in computer science
  59. Security Concerns
    Humaira Ashraf · 2024 · Advances in web technologies and engineering book series
  60. OpenAI and Bain & Company: A Strategic Alliance to Optimize Technology and Its Applicability
    Marina Rodríguez, Isabel A. Vázquez Sacristán, Miguel Baños González · 2025 · Research series on responsible enterprise ecosystems
  61. Detecting Jailbreaking Prompts: an Anti-Persuasion Filter Framework
    Giuseppe Fenza, Mariacristina Gallo, Vincenzo Loia, Alessandro Nicolosi, Claudio Stanzione · 2025 · Lecture notes in social networks
  62. Ethics and Persuasion in Reinforcement Learning from Human Feedback: A Procedural Rhetorical Approach
    Shannon Lodoen, Alexi Orchard · 2025 · IEEE International Symposium on Ethics in Engineering, Science, and Technology (ETHICS)
  63. From digital divide to equity-enhancing diffusion: Generative AI and writing quality
    Rebecca Tukachinsky Forster, Kerk F. Kee, Gabriel Miao Li · 2025 · AI & Society
  64. A Framework to Assess the Persuasion Risks Large Language Model Chatbots Pose to Democratic Societies
    Zhongren Chen, Joshua Kalla, Quan Le, Shinpei Nakamura-Sakai, Jasjeet Sekhon, Ruixiao Wang · 2026 · Journal of Experimental Political Science
  65. Automated Propaganda: Labeling AI ‐Generated Political Content Should Not be Required by Law
    Bartek Chomanski, Lode Lauwaert · 2025 · Journal of Applied Philosophy
  66. Beyond Buzzwords: The Development of Large Language Models and Their Use in Advertising and Strategic Communication Research
    Veranika Paltaratskaya, Alice Ji, Priyam Mazumdar, Kevin R. Wise · 2025 · Journal of Current Issues & Research in Advertising
  67. Words reveal wants: How well can simple LLM-based AI agents replicate people’s choices based on their social media posts
    Sofie Goethals, Johannes Luther, Sandra Matz · 2025 · ACM Conference on User Modeling, Adaptation and Personalization (UMAP)
  68. Push and Pull: A Framework for Measuring Attentional Agency on Digital Platforms
    Zachary Wojtowicz, Shrey Jain, Nicholas Vincent · 2025 · ACM Conference on Fairness, Accountability, and Transparency (FAccT)
  69. La inteligencia artificial en la enseñanza secundaria: percepciones de docentes de lengua y literatura en formación y en ejercicio en la región del Biobío, Chile
    Rodrigo Andrés Muñoz-Araneda, Angélica Vera Sagredo · 2025 · Revista de Investigación Desarrollo e Innovación
  70. Human Choice Prediction in Language-based Persuasion Games: Simulation-based Off-Policy Evaluation
    Eilam Shapira, Omer Madmon, Reut Apel, Moshe Tennenholtz, Roi Reichart · 2025 · Transactions of the Association for Computational Linguistics
  71. Ality? Personality without a Person: Revisiting the Psycho-Lexical Approach for the Study of Personality in Large Language Models
    Lea Müller, Stefan Sütterlin · 2025 · Mensch und Computer (MuC)
  72. Determinants of Indonesian Tourism Commercial Acceptance in AI Ad Conversion
    Michael Christian, Ratlan Pardede, Guan Nan, Yudhiet Fajar Dewantara, Bi Geng, Theresia Fransisca · 2025 · International Conference on Creative Communication and Innovative Technology (ICCIT)
  73. Efficacy of Personality-Labeled Prompts in Generating Trait-Specific Persuasive Messages
    Shuang Xu, Nan Zhao · 2025 · Lecture notes in electrical engineering
  74. Moral Framing in AI-Mediated Communication: Exploration of LLM Effects on Engagement Patterns Among Black Americans
    Kristen Leah Sussman, Lucy Atkinson, Josh T. L. Anderson, Lillie D. Williamson, Sean J. Upshaw, Jean-Louis Ntang-Beb · 2025 · Journal of Interactive Advertising
  75. When is political advocacy effective? Understanding the goals and actors of political advocacy
    Mohamed A. Hussein, Rhia Catapano · 2025 · Consumer Psychology Review
  76. Hot nudges on hazy landscapes
    Abigail N. Devereaux · 2025 · Mind & Society
  77. AI in Marketing and Consumer Behavior
    Barış Armutçu · 2025 · Contributions to management science
  78. Regulatory Fit in Explainable AI-Based Recommendations: A Comparative Study of Personalized Explanation Strategies on User Experience and Persuasion
    Sukyung Yoon, Hyorim Shin, Junho Choi · 2026 · International Journal of Human-Computer Interaction
  79. Interactive perceptions and persuasion: how AI-generated content influences users
    Yujie Sun, Zhuo Fan, Dongfang Sheng, Xinru Zhang, Fei Xu · 2026 · The Electronic Library
  80. Exploring how information control impacts consumers’ privacy concerns, intrusiveness, and avoidance in personalized social media advertising using dual theory integration
    Fatima Maqsood, Bilal Mazhar, Inam Ul Haq · 2026 · Atlantic Journal of Communication
  81. Artificial Intelligence Propaganda Factories with Language Models
    Lukasz Olejnik · 2026 · Applied Cybersecurity & Internet Governance
  82. Mind Games
    Ana Maria Iorga, Denisa Cristina-Alina Berceanu, Ana Maria Lepar · 2026 · Advances in computational intelligence and robotics book series
  83. New parameters of power: On LLM-based manipulation and control and the spectre of strategic AI
    Yaqub Chaudhary, Jonnie Penn · 2026 · Big Data & Society
  84. The opportunities and limits of microtargeting cross-pressured voters
    Philip Moniz, Kyle Endres, Costas Panagopoulos · 2026 · Research & Politics
  85. Speaking Through Chatbots or Text: How Format Shapes Information Agreement, Reactance, Environmental Awareness, and Trust
    Yuri Hwang, Vera Maria Fahrner, Kai T. Horstmann, Marc Hassenzahl · 2026 · CHI Conference on Human Factors in Computing Systems
  86. The Epistemic Costs of Super-Persuasive AI
    Ari Deller · 2026 · Philosophy & Technology
  87. The Anthropomimetic Turn in Contemporary AI
    Henry Shevlin · 2026 · Springer eBooks
  88. Selective Persuasion: Structural Stance Bias of Generative AI in Controversial Issues
    樟浩 黎, 娜 塔 · 2026 · Global Journal of Media Studies
  89. Large Language Models Can Assist in Generating Personality-Matched Anti-Fraud Voice Warnings in the Chinese Context
    Li J, Yiwen Wu, Hongting Li, Liang Xu · 2026 · International Journal of Human-Computer Interaction
  90. Understanding How Large Language Models Influence Student Motivation and Academic Performance: A Behavioral Framework for Sustainable Education
    Ahmad Almufarreh · 2026 · Sustainability
  91. GAI-enabled CRM and sales unit performance: A user-level pathway through perceived quality and technology acceptance, moderated by adoption duration
    Antoine Saadé, Ouidade Sabri · 2026 · Journal of Innovation & Knowledge
  92. Teachers' Perceived Benefits and Risks of AI Across Fifty-Five Countries: An Audit of LLM Alignment and Steerability
    Yan Tao, Olga Viberg, Deepak Varuvel Dennison, Zhikun Wu, René F. Kizilcec · 2026 · ACM Conference on Learning @ Scale (L@S)
  93. Generative Artificial Intelligence in Marketing Communication: A Stakeholder Effects Model
    Martin Eisend, Erik Hermann · 2026 · Journal of Advertising
  94. Presenting the augmented self: extending sender effects of the hyperpersonal model in artificial intelligence-mediated communication
    Rui Zhu, David M. Markowitz, Brandon Lee Van Der Heide · 2026 · Annals of the International Communication Association
  95. Evaluating AI models’ capability to automate voice phishing attacks
    Fredrik Heiding, Claudio Mayrink Verdun, Simon Lermen, Andrew Kao, Vítor Albiero, Lauren Deason, Irina-Elena Veliche, Christine M. Lehane · 2026 · Expert Systems with Applications
  96. Human preferences are susceptible to covertly misaligned AI advice
    Sahand Sabour, June M. Liu, Siyang Liu, Chris Z. Yao, Shiyao Cui, Wen Zhang, Xuanming Zhang, Yaru Cao, Advait Bhat, Jian Guan et al. · 2026 · Proceedings of the National Academy of Sciences
  97. The Promise of Generative AI for Personalized Persuasion
    Jacob D. Teeny, Kimberly Klugescheid, Johannes Luther, Sandra Matz · 2026 · Current Directions in Psychological Science
  98. Flexible Demand Manipulation
    Yifan Dai, Andrew Koh · 2024 · SSRN Electronic Journal
  99. Do Large Language Models Understand Verbal Indicators of Romantic Attraction?
    Sandra Matz, Heinrich Peters, Paul Wolfe Eastwick, Moran Cerf, Eli J. Finkel · 2024
  100. Reply to Teeny and Matz: Toward the robust measurement of personalized persuasion with generative AI
    Kobi Hackenburg, Helen Zerlina Margetts · 2024 · Proceedings of the National Academy of Sciences