Cited by 2AI and HR TechnologiesCustomer churn and segmentationHuman Resource and Talent Management

The Counterfactual–Dialectical Optimization Framework: A Prescriptive Approach to Employee Attrition Management with Empirical Validation

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Alyousef, Muna I., Sattar, Mian Usman, Hasan, Raza, Usman, Snober, Hassan, Atif·2025·Information

Abstract

Employee attrition represents a significant burden, yet predictive models often fail to provide actionable retention strategies, creating a critical prediction–prescription gap. This paper introduces the Counterfactual–Dialectical Optimisation (CDO) framework, a novel methodology that bridges this gap by integrating predictive modeling, robust causal inference, and budget-constrained optimization. We first illustrate the framework’s mechanics on the synthetic Human Resources (HR) dataset, then conduct a rigorous proof-of-concept on the empirical ‘Saudi Employee Attrition Dataset’ to test its real-world applicability. In our empirical validation, we employ Propensity Score Matching (PSM) to estimate the causal effects of interventions while controlling for confounding variables. The results on the real-world dataset show that while predicting attrition is challenging Area Under the Curve (AUC ≈ 0.60), the framework successfully identified a deserved promotion as a powerful retention lever, causally reducing attrition probability by an estimated 23.9 percentage points. Acting on this insight, the optimization layer efficiently allocated the entire budget to this single, high-impact strategy for high-priority employees. This work provides a validated blueprint for shifting from passive prediction to active, Return on Investment (ROI)-driven prescription in strategic workforce management, demonstrating how to derive clear, actionable guidance even from complex, real-world data.

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Authors
Alyousef, M. I., Sattar, M. U., Hasan, R., Usman, S., & Hassan, A.
Affiliations
  • University of Ha'il (SA)
  • University of Derby (GB)
  • Southampton Solent University (GB)
  • Human Resource Department, Ranas Accountancy, Henleaze House Business Centre, 13 Harbury Road, Bristol BS9 4PN, UK
  • University of Management and Technology (PK)
Corresponding author
  • Sattar, Mian Usman
  • Hasan, Raza
Venue
Information
Publisher
MDPI AG
Published
2025-12-02
Volume
16
Issue
12
Pages
1053
ISSN
2078-2489 (ISSN-L)
OpenAlex
W4416904132
Cited by
2
References
1
Citations by year
2026: 2
FWCI
1.58
Type
journal article
Language
en
Open access
Locations
  • Information (publishedVersion, cc-by)
  • DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion, cc-by-sa)
  • Solent University Research Portal (Solent University) (submittedVersion, other-oa)
Topics
  • Social Sciences › Business, Management and Accounting › Organizational Behavior and Human Resource Management › AI and HR Technologies
  • Social Sciences › Business, Management and Accounting › Marketing › Customer churn and segmentation
  • Social Sciences › Business, Management and Accounting › Organizational Behavior and Human Resource Management › Human Resource and Talent Management
Keywords
employee attrition, employee retention, causal inference, propensity score matching, budget-constrained optimization, return on investment, workforce management

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