Woodside, Arch G.

Fuzzy-set Qualitative Comparative Analysis (fsQCA): Guidelines for research practice in Information Systems and marketing

Pappas, I. O., & Woodside, A. G. (2021) · International Journal of Information Management

Qualitative Comparative Analysis ResearchBusiness and Management Studies

Cited by 2,254

When consumers and brands talk: Storytelling theory and research in psychology and marketing

Woodside, A. G., Sood, S., & Miller, K. E. (2008) · Psychology & Marketing

Consumer Behavior in Brand Consumption and IdentificationLiterature, Culture, and Aesthetics

Cited by 641

Applying complexity theory to deepen service dominant logic: Configural analysis of customer experience-and-outcome assessments of professional services for personal transformations

Wu, P.-L., Yeh, S.-S., Huan, T.-C. (. T. C. )., & Woodside, A. G. (2014) · Journal of Business Research

Customer Service Quality and LoyaltyService and Product Innovation

Cited by 401

Economic Psychology and Fashion Marketing Theory Appraising Veblen’s Theory of Conspicuous Consumption

Woodside, A. G. (2012) · Journal of Global Fashion Marketing

Consumer Behavior in Brand Consumption and IdentificationConsumer Market Behavior and Pricing

Cited by 32

Balanced versus focused responsiveness to core constituencies and organizational effectiveness

Koll, O., Woodside, A. G., & Mühlbacher, H. (2005) · European Journal of Marketing

Corporate Social Responsibility ReportingAccounting and Organizational Management

Cited by 20