Steenkamp, Jan-Benedict E.M.

The use of lisrel in validating marketing constructs

Steenkamp, J.-B. E. M., & van Trijp, H. C. M. (1991) · International Journal of Research in Marketing

Psychometric Methodologies and TestingCognitive and psychological constructs research

Cited by 1,848

A Cross-National Investigation into the Individual and National Cultural Antecedents of Consumer Innovativeness

Steenkamp, J.-B. E. M., ter Hofstede, F., & Wedel, M. (1999) · Journal of Marketing

Cultural Differences and ValuesConsumer Behavior in Brand Consumption and Identification

Cited by 1,282

Generalizations about trust in marketing channel relationships using meta-analysis

Geyskens, I., Steenkamp, J.-B. E. M., & Kumar, N. (1998) · International Journal of Research in Marketing

Customer Service Quality and LoyaltyQuality and Supply Management

Cited by 890

Customer Loyalty to Whom? Managing the Benefits and Risks of Salesperson-Owned Loyalty

Palmatier, R. W., Scheer, L. K., & Steenkamp, J.-B. E. M. (2007) · Journal of Marketing Research

Customer Service Quality and LoyaltyConsumer Behavior in Brand Consumption and Identification

Cited by 555

How country characteristics affect the perceived value of Web sites

Steenkamp, J.-B. E. M., & Geyskens, I. (2006) · Journal of Marketing

Technology Adoption and User BehaviourDigital Marketing and Social Media

Cited by 465