Super-amplifiers! The role of Twitter extended party networks in political elections
Open accessAbstract
Modern election campaigns leverage social media and the networks within to get their messages directly out to the public. We use the theory of extended party networks to explore networks of engaged users who extensively amplify messages posted by political candidates. Using Twitter data from the Senate races in the U.S. 2018 midterm election, we build Twitter extended party networks out of dedicated amplifiers to understand how those engaged users associate with the candidate message amplification. Results show that certain super‐amplifiers have a disproportionately large impact on information flows, and that decentralized networks with higher rates of follower reciprocity are associated with higher rates of message diffusion. Our study also finds some support for the idea that super‐amplifiers engage in coordinated efforts to diffuse political messages.
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Polarized networks are often dominated by actors with a high degree of centrality ('super-amplifiers').
“Polarized networks are often dominated by actors with a high degree of centrality: "super-amplifiers" (Yoon et al., 2022).”
From When debates break apart: discursive polarization as a multi-dimensional divergence emerging in and through communication (2023) · cites this paper as Yoon et al., 2022
The Introduction says a small number of “super-amplifiers” play an outsized role in spreading candidate messages, and the Results describe the observed networks as highly polarized. But the Super-amplifiers section defines these actors by retweeting behavior, not high degree centrality; the paper also does not establish that polarized networks are often dominated by them generally. Page numbers were not provided in our copy. (LLM, conf=0.86)
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Background
- Authors
- Yoon, N., Hemsley, J., Smith, A., Simpson, E., & Eakins, J.
- Affiliations
- James Madison University (US)
- Syracuse University (US)
- Corresponding author
- Yoon, Nara
- Venue
- Policy & Internet
- Publisher
- Wiley
- Published
- 2022-03-21
- Volume
- 14
- Issue
- 3
- Pages
- 711-730
- ISSN
- 1944-2866 (ISSN-L)
- OpenAlex
- W4220868959
- Cited by
- 18
- References
- 53
- Citations by year
- 2026: 3 · 2025: 3 · 2024: 4 · 2023: 7 · 2022: 1
- FWCI
- 5.71
- Type
- journal article
- Language
- en
- Open access
- hybrid
- doi.org
- Licence
- Locations
- Policy & Internet (publishedVersion, cc-by)
- Topics
- Social Sciences › Communication › Social Media and Politics
- Social Sciences › Sociology and Political Science › Misinformation and Its Impacts
- Social Sciences › Political Science and International Relations › Electoral Systems and Political Participation
- Keywords
- Twitter, 2018 midterm elections, Senate elections, social media campaigning, decentralized networks, information dissemination, political communication
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