Value Creation in Consumption Journeys: Recursive Reflexivity and Practice Continuity
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Consumers have the capacity to adjust and recombine different self-authorization strategies as they navigate changing sociocultural and individual conditions.
“Aligned with the extended reflexivity thesis-which holds that individuals continually adjust their subject positions in response to shifting social structures (Adams 2006; Akaka and Schau 2019; Thompson et al. 2018), we also witnessed that consumers have the capacity to adjust and recombine different self-authorization strategies as they navigate changing sociocultural and individual conditions.”
From Between Cultural Appreciation and Cultural Appropriation: Self-Authorizing the Consumption of Cultural Difference (2024) · cites this paper as Akaka and Schau 2019
Cites
Understanding customer experience throughout the customer journey
Lemon, K. N., & Verhoef, P. C. (2016) · Journal of Marketing · doi:10.1509/jm.15.0420 · Cited by 5,765 · see citing works
Consumption and Theories of Practice
Warde, A. (2005) · Journal of Consumer Culture · doi:10.1177/1469540505053090 · Cited by 2,682 · see citing works
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Cruz, A. G. B., Seo, Y., & Scaraboto, D. (2024) · Journal of Consumer Research · doi:10.1093/jcr/ucad022 · Cited by 77 · see citing works
“…which holds that individuals are tasked with the adaptive construction of their own identities in relation to a systemically uncertain social world (Adams and Raisborough 2008; Akaka and Schau 2019; Thompson, Henry, and Bardhi 2018), provided a starting point for analyzing consumer discussions.”
BackgroundMethodInfluential
- Authors
- Akaka, M. A., & Schau, H. J.
- Affiliations
- University of Denver (US)
- University of Arizona (US)
- Corresponding author
- Akaka, Melissa Archpru
- Venue
- Journal of the Academy of Marketing Science
- Published
- 2019-02-06
- Volume
- 47
- Issue
- 3
- Pages
- 499-515
- ISSN
- 0092-0703 (ISSN-L)
- 1552-7824
- OpenAlex
- W2912134373
- Cited by
- 78
- References
- 2
- Citations by year
- 2026: 5 · 2025: 12 · 2024: 11 · 2023: 17 · 2022: 19 · 2021: 8 · 2020: 5 · 2019: 1
- FWCI
- 10.82
- Type
- journal article
- Language
- en
- Open access
- closed
- Licence
- www.springer.com/tdm (tdm)
- Locations
- Journal of the Academy of Marketing Science (publishedVersion)
- RePEc: Research Papers in Economics (submittedVersion)
- Topics
- Social Sciences › Business, Management and Accounting › Marketing › Consumer Behavior in Brand Consumption and Identification
- Social Sciences › Business, Management and Accounting › Marketing › Service and Product Innovation
- Social Sciences › Business, Management and Accounting › Organizational Behavior and Human Resource Management › Management and Organizational Studies
- Keywords
- value creation, surfing, consumer identity, institutions, consumption experience, practice innovation, brand identity, consumer-brand relationships
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Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
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