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Cited by 641

The DOI matches its Crossref record; 3 of the 3 references it cites were found in a registry or an index.

Brand familiarity and confidence as determinants of purchase intention: An empirical test in a multiple brand context

Laroche, Michel, Kim, Chankon, Zhou, Lianxi·1996·Journal of Business Research

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Citations

Cites

Show all 3 references

Research works printed but not linked: 21

  1. Anand, 1988, The Formation of Affective Judgments: The Cognitive-Affective Model versus the Independence Hypothesis, Journal of Consumer Research, 15, 386, 10.1086/209176 · DOI · Paper page
  2. Bennett, 1975, The Role of Confidence in Understanding and Predicting Buyers' Attitudes and Purchase Intentions, Journal of Consumer Research, 2, 110, 10.1086/208622 · DOI · Paper page
  3. Brucks, 1985, The Effects of Product Class Knowledge on Information Search Behavior, Journal of Consumer Research, 12, 1, 10.1086/209031 · DOI · Paper page
  4. Fazio, 1978, On the Predictive Validity of Attitudes: The Roles of Direct Experience and Confidence, Journal of Personality, 46, 228, 10.1111/j.1467-6494.1978.tb00177.x · DOI · Paper page
  5. Fazio, 1981, Direct Experience and Attitude-Behavior Consistency, vol. 14, 161
  6. Heath, 1990, The Logic of Mere Exposure: A Reinterpretation of Anand, Holbrook, and Stephens (1988), Journal of Consumer Research, 17, 237, 10.1086/208553 · DOI
  7. Jaccard, 1981, Attitudes and Behavior: Implications of Attitudes toward Behavioral Alternatives, Journal of Experimental Social Psychology, 17, 286, 10.1016/0022-1031(81)90029-9 · DOI
  8. Juster, 1966, Consumer Buying Intentions and Purchase Probability: An Experiment in Survey Design, Journal of the American Statistical Association, 61, 659, 10.2307/2282779 · DOI
  9. Kamakura, 1984, Predicting Choice Shares under Conditions of Brand Interdependence, Journal of Marketing Research, 21, 420, 10.2307/3151468 · doi:10.2307/3151468
  10. Laroche, 1989, Incorporating Competition into Consumer Behavior Models: The Case of the Attitude-Intention Relationship, Journal of Economic Psychology, 10, 343, 10.1016/0167-4870(89)90029-9 · DOI
  11. Laroche, 1994, Role of Confidence in a Multi-Brand Model of Intentions for a High Involvement Service, Journal of Business Research, 29, 1, 10.1016/0148-2963(94)90022-1 · DOI
  12. Lussier, 1979, Task Complexity and Contingent Processing in Brand Choice, Journal of Consumer Research, 6, 154, 10.1086/208758 · DOI · Paper page
  13. Malhotra, 1986, An Approach to the Measurement of Consumer Preferences Using Limited Information, Journal of Marketing Research, 23, 33, 10.2307/3151774 · doi:10.2307/3151774
  14. Nantel, 1986, Attitude-Behavior Consistency: Some Considerations Specific to Marketing Research, vol. 7, 271
  15. Raden, 1985, Strength-Related Attitude Dimensions, Social Psychology Quarterly, 48, 312, 10.2307/2786693 · DOI · Paper page
  16. Sample, 1973, Attitude and Prediction of Behavior, Social Forces, 51, 292, 10.1093/sf/51.3.292 · doi:10.1093/sf/51.3.292 · Paper page
  17. Simonson, 1992, Choice in Context: Tradeoff Contrast and Extremeness Aversion, Journal of Marketing Research, 29, 281, 10.2307/3172740 · doi:10.2307/3172740 · Paper page
  18. Tyebjee, 1979, Response Time, Conflict and Involvement in Brand Choice, Journal of Consumer Research, 6, 295, 10.1086/208770 · DOI
  19. Urbany, 1989, Buyer Uncertainty and Information Search, Journal of Consumer Research, 16, 208, 10.1086/209209 · DOI · Paper page
  20. Warland, 1973, Response Certainty as a Moderator Variable in Attitude Measurement, Rural Sociology, 38, 174
  21. Zajonc, 1982, Affective and Cognitive Factors in Preferences, Journal of Consumer Research, 9, 123, 10.1086/208905 · DOI · Paper page

Cited by

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Metadata

Authors
Laroche, M., Kim, C., & Zhou, L.
Venue
Journal of Business Research
Publisher
Elsevier BV
Published
1996-10
Volume
37
Issue
2
Pages
115-120
ISSN
0148-2963 (ISSN-L)
OpenAlex
W1997670419
Cited by
641
References
3
FWCI
12.44
Type
journal article
Language
en
Open access
closed
Licence
www.elsevier.com/tdm/userlicense/1.0/ (tdm)

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CoChat. (2026). Citation check: Brand familiarity and confidence as determinants of purchase intention: An empirical test in a multiple brand context. https://app.cochat.ai/papers/10.1016/0148-2963(96)00056-2
The paper
Laroche, M., Kim, C., & Zhou, L. (1996). Brand familiarity and confidence as determinants of purchase intention: An empirical test in a multiple brand context. Journal of Business Research. https://doi.org/10.1016/0148-2963(96)00056-2

Data sources

Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.