The DOI matches its Crossref record; 4 of the 4 references it cites were found in a registry or an index.
Challenges and solutions for marketing in a digital era
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Citations
Cites
Customer engagement behavior: Theoretical foundations and research directions
van Doorn, J., Lemon, K. N., Mittal, V., Nass, S., Pick, D., Pirner, P., & Verhoef, P. C. (2010) · Journal of Service Research · doi:10.1177/1094670510375599 · Cited by 3,536
Self-citationClosing the Marketing Capabilities Gap
Day, G. S. (2011) · Journal of Marketing · doi:10.1509/jmkg.75.4.183 · Cited by 1,079
Porter, C. E., & Donthu, N. (2006) · Journal of Business Research · doi:10.1016/j.jbusres.2006.06.003 · Cited by 1,066
From Generic to Branded: A Model of Spillover in Paid Search Advertising
Rutz, O. J., & Bucklin, R. E. (2011) · Journal of Marketing Research · doi:10.1509/jmkr.48.1.87 · Cited by 360
Cited by
Understanding customer experience throughout the customer journey
Lemon, K. N., & Verhoef, P. C. (2016) · Journal of Marketing · doi:10.1509/jm.15.0420 · Cited by 5,765
Self-citationDwivedi, Y. K., Ismagilova, E., Hughes, D. L., Carlson, J., Filieri, R., Jacobson, J., Jain, V., Karjaluoto, H., Kefi, H., Krishen, A. S., et al. (2021) · International Journal of Information Management · doi:10.1016/j.ijinfomgt.2020.102168 · Cited by 4,608
“Since, the publication of Leminen et al. (2019), Suppatvech, Godsell and Day (2019) provide a literature review on how IoT is linked to industrial services.”
BackgroundInfluentialSocial media in marketing: A review and analysis of the existing literature
Alalwan, A. A., Rana, N. P., Dwivedi, Y. K., & Algharabat, R. (2017) · Telematics and Informatics · doi:10.1016/j.tele.2017.05.008 · Cited by 1,123
Customer experience challenges: Bringing together digital, physical and social realms
Bolton, R. N., McColl-Kennedy, J. R., Cheung, L., Gallan, A., Orsingher, C., Witell, L., & Zaki, M. (2018) · Journal of Service Management · doi:10.1108/josm-04-2018-0113 · Cited by 849
Influence of Facebook brand-page posts on online engagement
Luarn, P., Lin, Y.-F., & Chiu, Y.-P. (2015) · Online Information Review · doi:10.1108/oir-01-2015-0029 · Cited by 370
Metadata
- Authors
- Leeflang, P. S. H., Verhoef, P. C., Dahlström, P., & Freundt, T.
- Venue
- European Management Journal
- Publisher
- Elsevier BV
- Published
- 2014-02
- Volume
- 32
- Issue
- 1
- Pages
- 1-12
- ISSN
- 0263-2373 (ISSN-L)
- OpenAlex
- W2096905790
- Cited by
- 764
- References
- 4
- FWCI
- 123.23
- Type
- journal article
- Language
- en
- Open access
- green
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- This page
- CoChat. (2026). Citation check: Challenges and solutions for marketing in a digital era. https://app.cochat.ai/papers/10.1016/j.emj.2013.12.001
- The paper
- Leeflang, P. S. H., Verhoef, P. C., Dahlström, P., & Freundt, T. (2014). Challenges and solutions for marketing in a digital era. European Management Journal. https://doi.org/10.1016/j.emj.2013.12.001
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
