Cited by 150Public Relations and Crisis CommunicationCommunication and COVID-19 ImpactMisinformation and Its Impacts

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Retweets of officials’ alarming vs reassuring messages during the COVID-19 pandemic: Implications for crisis management

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Rao, H. Raghav, Vemprala, Naga, Akello, Patricia, Valecha, Rohit·2020·International Journal of Information Management

DOI 10.1016/j.ijinfomgt.2020.102187PMC PMC7309924

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Abstract

Coronavirus related discussions have spiraled at an exponential rate since its initial outbreak. By the end of May, more than 6 million people were diagnosed with this infection. Twitter witnessed an outpouring of anxious tweets through messages associated with the spread of the virus. Government and health officials replied to the troubling tweets, reassuring the public with regular alerts on the virus's progress and information to defend against the virus. We observe that social media users are worried about Covid 19-related crisis and we identify three separate conversations on virus contagion, prevention, and the economy. We analyze the tone of officials' tweet text as alarming and reassuring and capture the response of Twitter users to official communications. Such studies can provide insights to health officials and government agencies for crisis management, specifically regarding communicating emergency information to the public via social media for establishing reassurance.

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Authors: Rao, H. R., Vemprala, N., Akello, P., & Valecha, R.
Affiliations: The University of Texas at San Antonio (US)
Corresponding author: Rao, H. Raghav
ORCID: Rao, H. Raghav
Vemprala, Naga
Akello, Patricia
Valecha, Rohit
Venue: International Journal of Information Management
Publisher: Elsevier BV
Published: 2020-12
Volume: 55
Pages: 102187
ISSN: 0268-4012 (ISSN-L)
DOI: 10.1016/j.ijinfomgt.2020.102187
PMC: PMC7309924
OpenAlex: W3035939752
Cited by: 150
References: 13
Citations by year: 2026: 2 · 2025: 12 · 2024: 19 · 2023: 26 · 2022: 34 · 2021: 47 · 2020: 10
FWCI: 35.09
Type: journal article
Language: en
Open access: green
www.ncbi.nlm.nih.gov
Licence: www.elsevier.com/tdm/userlicense/1.0/ (tdm)
www.elsevier.com/legal/tdmrep-license (tdm)
Locations: International Journal of Information Management (publishedVersion)
PubMed Central (publishedVersion)
PubMed (publishedVersion)
RePEc: Research Papers in Economics (submittedVersion)
Topics: Social Sciences › Communication › Public Relations and Crisis Communication
Social Sciences › Communication › Communication and COVID-19 Impact
Social Sciences › Sociology and Political Science › Misinformation and Its Impacts
Keywords: COVID-19 pandemic, crisis management, retweets, public anxiety, emergency communication, Twitter, health communication, economic impact of COVID-19, virus prevention

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Retweets of officials’ alarming vs reassuring messages during the COVID-19 pandemic: Implications for crisis management

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