The DOI matches its Crossref record; 8 of the 8 references it cites were found in a registry or an index.
The influence of brand image and company reputation where manufacturers market to small firms: A customer value perspective
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Citations
Cites
Structural equation modeling in practice: A review and recommended two-step approach
Anderson, J. C., & Gerbing, D. W. (1988) · Psychological Bulletin · doi:10.1037/0033-2909.103.3.411 · Cited by 41,941
Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence
Zeithaml, V. A. (1988) · Journal of Marketing · doi:10.1177/002224298805200302 · Cited by 18,292
Evolving to a New Dominant Logic for Marketing
Vargo, S. L., & Lusch, R. F. (2004) · Journal of Marketing · doi:10.1509/jmkg.68.1.1.24036 · Cited by 14,779
An Examination of the Nature of Trust in Buyer-Seller Relationships
Doney, P. M., & Cannon, J. P. (1997) · Journal of Marketing · doi:10.2307/1251829 · Cited by 6,822
An updated paradigm for scale development incorporating unidimensionality and its assessment
Gerbing, D. W., & Anderson, J. C. (1988) · Journal of Marketing Research · doi:10.1177/002224378802500207 · Cited by 6,293
Return on Marketing: Using Customer Equity to Focus Marketing Strategy
Rust, R. T., Lemon, K. N., & Zeithaml, V. A. (2004) · Journal of Marketing · doi:10.1509/jmkg.68.1.109.24030 · Cited by 2,151
The use of lisrel in validating marketing constructs
Steenkamp, J.-B. E. M., & van Trijp, H. C. M. (1991) · International Journal of Research in Marketing · doi:10.1016/0167-8116(91)90027-5 · Cited by 1,848
Bloemer, J., de Ruyter, K., & Peeters, P. (1998) · International Journal of Bank Marketing · doi:10.1108/02652329810245984 · Cited by 804
Cited by
Ryu, K., Lee, H., & Gon Kim, W. (2012) · International Journal of Contemporary Hospitality Management · doi:10.1108/09596111211206141 · Cited by 1,254
Lai, C.-S., Chiu, C.-J., Yang, C.-F., & Pai, D.-C. (2010) · Journal of Business Ethics · doi:10.1007/s10551-010-0433-1 · Cited by 852
Keh, H. T., & Xie, Y. (2009) · Industrial Marketing Management · doi:10.1016/j.indmarman.2008.02.005 · Cited by 782
Understanding the MOOCs continuance: The role of openness and reputation
Alraimi, K. M., Zo, H., & Ciganek, A. P. (2015) · Computers & Education · doi:10.1016/j.compedu.2014.08.006 · Cited by 657
Marketing-to-Millennials: Marketing 4.0, customer satisfaction and purchase intention
Dash, G., Kiefer, K., & Paul, J. (2021) · Journal of Business Research · doi:10.1016/j.jbusres.2020.10.016 · Cited by 451
Metadata
- Authors
- Cretu, A. E., & Brodie, R. J.
- Venue
- Industrial Marketing Management
- Publisher
- Elsevier BV
- Published
- 2007-02
- Volume
- 36
- Issue
- 2
- Pages
- 230-240
- ISSN
- 0019-8501 (ISSN-L)
- OpenAlex
- W1985019379
- Cited by
- 901
- References
- 8
- FWCI
- 11.23
- Type
- journal article
- Language
- en
- Open access
- closed
About these checks
Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
Statistics and arithmetic are recomputed, not judged.
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How to cite
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- This page
- CoChat. (2026). Citation check: The influence of brand image and company reputation where manufacturers market to small firms: A customer value perspective. https://app.cochat.ai/papers/10.1016/j.indmarman.2005.08.013
- The paper
- Cretu, A. E., & Brodie, R. J. (2007). The influence of brand image and company reputation where manufacturers market to small firms: A customer value perspective. Industrial Marketing Management. https://doi.org/10.1016/j.indmarman.2005.08.013
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
