Prior notification of trial participants by newsletter increased response rates: a randomized controlled trial
Abstract
Objective To assess the effectiveness of prenotification using a newsletter to increase questionnaire response rates within a randomized controlled trial (RCT).Study design and setting An RCT set within the context of the Medical Research Council's SCOOP trial of screening older women for fracture risk.Results A subsample of SCOOP participants were randomized in equal numbers to receive a newsletter approximately 6 weeks before the follow-up questionnaire or no newsletter. Of the 1,342 participants in the newsletter group, 1,291 (96.2%) returned their 24-month follow-up questionnaire compared with 1,271 of the 1,344 participants who were not allocated to receive the newsletter (94.6%). The difference of 1.6% was statistically significant (P=0.05), with an odds ratio (OR) of 1.45 (95% confidence interval [CI]: 1.01, 2.10). The newsletter and no newsletter groups required a similar number of reminders (OR 0.88, 95% CI: 0.73, 1.06), had a similar number with a complete primary outcome (OR 0.95, 95% CI: 0.57, 1.58), and took a similar time to respond (log rank 1.30, P=0.25).Conclusions This study supports previous research that suggests that prenotification increases survey response rate: albeit a small absolute increase. No previous study has shown this to be so within the context of patients enrolled within an RCT. Trials that use newsletters to keep their participants informed of the study's progress should use the newsletter as a prenotification device as this will increase overall response rates.
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Using study newsletters as a prenotification device can improve follow-up rates.
“given evidence suggesting using study newsletters as a prenotification device can improve follow-up rates.44”
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“An aggregated fixed effect meta-analysis of this study with the study reported by Mitchell et al.5 evaluated the effect of sending a newsletter before receiving the questionnaire to improve response rates.”
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“Introduction –”
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Systematic review of strategies to increase retention of people with cancer in longitudinal studiesPreprint
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- Authors
- Mitchell, N., Hewitt, C. E., Lenaghan, E., Platt, E., Shepstone, L., & Torgerson, D. J.
- Affiliations
- University of York (GB)
- University of East Anglia (GB)
- Corresponding author
- Torgerson, David J.
- Venue
- Journal of Clinical Epidemiology
- Publisher
- Elsevier BV
- Published
- 2012-12
- Volume
- 65
- Issue
- 12
- Pages
- 1348-1352
- ISSN
- 0895-4356 (ISSN-L)
- OpenAlex
- W2145177050
- Cited by
- 36
- References
- 6
- Citations by year
- 2026: 1 · 2025: 4 · 2024: 6 · 2023: 3 · 2022: 1 · 2021: 4 · 2020: 3 · 2019: 1 · 2018: 4 · 2017: 3 · 2016: 2 · 2015: 2 · 2013: 2
- FWCI
- 4.21
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Journal of Clinical Epidemiology (publishedVersion)
- PubMed (publishedVersion)
- UEA Digital Repository (University of East Anglia) (submittedVersion)
- Funders
- Versus Arthritis (18025)
- Topics
- Social Sciences › Sociology and Political Science › Survey Methodology and Nonresponse
- Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Ethics in Clinical Research
- Health Sciences › Medicine › Family Practice › Medication Adherence and Compliance
- Keywords
- questionnaire response rate, trial participant retention, participant engagement, follow-up survey, reminders, fracture risk screening, older women
- MeSH terms
- Communication, Data Collection, Female, Humans, Mass Screening, Middle Aged, Osteoporosis, Surveys and Questionnaires, Reminder Systems
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