Ask Rosa—the making of a digital genetic conversation tool, a chatbot, about hereditary breast and ovarian cancer
Open accessAbstract
OBJECTIVE: We aimed at developing a pilot version of an app (Rosa) that can perform digital conversations with breast or ovarian cancer patients about genetic BRCA testing, using chatbot technology, to identify best practices for future patient-focused chatbots. METHODS: We chose a commercial chatbot platform and participatory methodology with a team of patient representatives, IT engineers, genetic counselors and clinical geneticists, within a nationwide collaboration. An iterative approach ensured extensive user and formal usability testing during the development process. RESULTS: The development phase lasted for two years until the pilot version was completed in December 2019. The iteration steps disclosed major challenges in the artificial intelligence (AI)-based matching of user provided questions with predefined information in the database, leading initially to high level of fallback answers. We therefore developed strategies to reduce potential language ambiguities (e.g. BRCA1 vs BRCA2) and overcome dialogue confusion. The first prototype contained a database with 500 predefined questions and 67 corresponding predefined answers, while the final version included 2257 predefined questions and 144 predefined answers. Despite the limited AI functionality of the chatbot, the testing revealed that the users liked the layout and found the chatbot trustworthy and reader friendly. CONCLUSIONS: Building a health chatbot is challenging, expensive and time consuming with today's technology. The users had a positive attitude to the chatbot, and would use it in a real life setting, if given to them by health care personnel. PRACTICE IMPLICATIONS: We here present a framework for future health chatbot initiatives. The participatory methodology in combination with an iterative approach ensured that the patient perspective was incorporated at every level of the development process. We strongly recommend this approach in patient-centered health innovations.
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Patients are receptive to receiving education, treatment planning, and emotional support from AI systems.
“Moreover, the high levels of user satisfaction reported in interventions such as Vivibot [14], Vik [17], Rosa [18], and social media–based studies [193257] underscore that patients are receptive to receiving education, treatment planning, and emotional support from AI systems.”
From Empathic AI for Patient-Centered Cancer Care: A Scoping Review of Patient Navigation, Support, and Clinical Practice (2026) · cites this paper as [18]
The Abstract (page unavailable) reports that Rosa’s testers liked the chatbot and would use it if recommended by health care personnel; the Conclusions describe its potential to help patients educate themselves before genetic counseling. This supports receptiveness to AI-delivered education, but the paper does not establish receptiveness to treatment planning. The Introduction (page unavailable) expressly says that chatbots cannot offer psychosocial support with today’s technology, contrary to the emotional-support part of the claim. (LLM, conf=0.88)
Experimental — accuracy not yet measuredChaix et al and Siglen et al reported that chatbot-delivered education improved adherence to treatment regimens and facilitated greater engagement in shared decision-making.
“Similarly, Chaix et al [17] and Siglen et al [18] reported that chatbot-delivered education improved adherence to treatment regimens and facilitated greater engagement in shared decision-making.”
From Empathic AI for Patient-Centered Cancer Care: A Scoping Review of Patient Navigation, Support, and Clinical Practice (2026) · cites this paper as [18]
The Introduction and Conclusions describe Ask Rosa as a source of genetic information and suggest it may help patients prepare for counseling. Our copy does not report improved treatment adherence or greater engagement in shared decision-making; searches for both outcomes found no supporting passage. (LLM, conf=0.76)
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“The Rosa chatbot was created to perform humanlike digital conversations about hereditary breast and ovarian cancer, and its development and testing process has been described previously [4].”
InfluentialSelf-citationWhite, B. M., Aitken, G. L., Zink, J. A., Kheirkhah Rahimabad, P., Kumsa, F. A., Hashtarkhani, S., Rashid, R., Kheirinejad, S., Girdwood, T., Brett, C. L., et al. (2026) · JMIR Cancer · doi:10.2196/82336 · Cited by 2 · see citing works
“Furthermore, multiple studies examining chatbots showed that patients are capable of trusting machines [27], including the Rosa chatbot focused on breast cancer gene testing embedded into an app for patients with breast and ovarian cancer [18].”
- Authors
- Siglen, E., Vetti, H. H., Lunde, A. B. F., Hatlebrekke, T. A., Strømsvik, N., Hamang, A., Hovland, S. T., Rettberg, J. W., Steen, V. M., & Bjorvatn, C.
- Affiliations
- Haukeland University Hospital (NO)
- University Hospital of North Norway (NO)
- St Olav's University Hospital (NO)
- Oslo University Hospital (NO)
- University of Bergen (NO)
- Corresponding author
- Siglen, Elen
- ORCID
- Venue
- Patient Education and Counseling
- Publisher
- Elsevier BV
- Published
- 2022-06
- Volume
- 105
- Issue
- 6
- Pages
- 1488-1494
- ISSN
- 0738-3991 (ISSN-L)
- OpenAlex
- W3203698165
- Cited by
- 91
- References
- 2
- Citations by year
- 2026: 19 · 2025: 26 · 2024: 13 · 2023: 25 · 2022: 7 · 2021: 1
- FWCI
- 3.35
- Type
- journal article
- Language
- en
- Open access
- hybrid
- doi.org
- Licence
- Locations
- Patient Education and Counseling (publishedVersion, cc-by)
- PubMed (publishedVersion)
- NORA - Norwegian Open Research Archives (submittedVersion, cc-by)
- Topics
- Health Sciences › Medicine › Health Informatics › Artificial Intelligence in Healthcare and Education
- Life Sciences › Biochemistry, Genetics and Molecular Biology › Genetics › BRCA gene mutations in cancer
- Health Sciences › Health Professions › General Health Professions › Mobile Health and mHealth Applications
- Keywords
- chatbots, hereditary breast and ovarian cancer, BRCA testing, genetic counseling, participatory design, usability testing, digital health tools
- MeSH terms
- Artificial Intelligence, Communication, Female, Humans, Ovarian Neoplasms, Software, Rosa
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