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Extending the Theory of Planned Behavior in the context of recycling: The role of moral norms and of demographic predictors

Botetzagias, Iosif, Dima, Andora-Fani, Malesios, Chrisovaladis·2015·Resources, Conservation and Recycling

Abstract

This paper examines how an individual's moral norms and demographic characteristics interact with the standard ‘Theory of Planned Behavior’ predictors (Attitude; Subjective Norms; and Perceived Behavioral Control (PBC)) in explaining the intention to recycle (RI). Our data originate from an empirical research of Greek citizens conducted in Autumn 2013 (N = 293). Through structural equation modeling, we find that PBC is consistently the most important predictor of RI. Moral norms have a larger effect on RI than Attitude while their influence is primarily direct. On the contrary, demographic characteristics were found to be statistically non-significant predictors of RI, similarly to Subjective Norms.

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Metadata

Authors
Botetzagias, I., Dima, A.-F., & Malesios, C.
Venue
Resources, Conservation and Recycling
Publisher
Elsevier BV
Published
2015-02
Volume
95
Pages
58-67
ISSN
0921-3449 (ISSN-L)
OpenAlex
W2060960513
Cited by
616
References
45
FWCI
62.37
Type
journal article
Language
en
Open access
closed

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Botetzagias, I., Dima, A.-F., & Malesios, C. (2015). Extending the Theory of Planned Behavior in the context of recycling: The role of moral norms and of demographic predictors. Resources, Conservation and Recycling. https://doi.org/10.1016/j.resconrec.2014.12.004

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.