The DOI matches its Crossref record; 15 of the 15 references it cites were found in a registry or an index.
Consumers' Trust in a Brand and the Link to Brand Loyalty
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Citations
Cites
The commitment-trust theory of relationship marketing
Morgan, R. M., & Hunt, S. D. (1994) · Journal of Marketing · doi:10.1177/002224299405800302 · Cited by 22,355
Adams, J. S. (1965) · Advances in Experimental Social Psychology · doi:10.1016/s0065-2601(08)60108-2 · Cited by 10,818
An integrative model of organizational trust
Mayer, R. C., Davis, J. H., & Schoorman, F. D. (1995) · The Academy of Management Review · doi:10.2307/258792 · Cited by 10,736
Developing buyer-seller relationships
Dwyer, F. R., Schurr, P. H., & Oh, S. (1987) · Journal of Marketing · doi:10.1177/002224298705100202 · Cited by 9,139
An Examination of the Nature of Trust in Buyer-Seller Relationships
Doney, P. M., & Cannon, J. P. (1997) · Journal of Marketing · doi:10.2307/1251829 · Cited by 6,822
Determinants of Long-Term Orientation in Buyer-Seller Relationships
Ganesan, S. (1994) · Journal of Marketing · doi:10.1177/002224299405800201 · Cited by 6,741
Relationship Quality in Services Selling: An Interpersonal Influence Perspective
Crosby, L. A., Evans, K. R., & Cowles, D. (1990) · Journal of Marketing · doi:10.1177/002224299005400306 · Cited by 4,763
Lewis, J. D., & Weigert, A. (1985) · Social Forces · doi:10.2307/2578601 · Cited by 4,163
The use of pledges to build and sustain commitment in distribution channels
Anderson, E., & Weitz, B. (1992) · Journal of Marketing Research · doi:10.1177/002224379202900103 · Cited by 3,431
Rempel, J. K., Holmes, J. G., & Zanna, M. P. (1985) · Journal of Personality and Social Psychology · doi:10.1037/0022-3514.49.1.95 · Cited by 3,146 · cited 2×
“Remple et al. (1985) found that the perceived motives of an exchange partner affect trust in that partner.”
Background
Cited by
The four levels of loyalty and the pivotal role of trust: a study of online service dynamics
Harris, L. C., & Goode, M. M. H. (2004) · Journal of Retailing · doi:10.1016/j.jretai.2004.04.002 · Cited by 1,425
Kamboj, S., Sarmah, B., Gupta, S., & Dwivedi, Y. (2018) · International Journal of Information Management · doi:10.1016/j.ijinfomgt.2017.12.001 · Cited by 591
Casaló, L., Flavián, C., & Guinalíu, M. (2007) · Online Information Review · doi:10.1108/14684520710841766 · Cited by 349
Leite, F. P., & Baptista, P. D. P. (2022) · Journal of Marketing Theory and Practice · doi:10.1080/10696679.2021.1935275 · Cited by 244
Determinants of trust towards tourist destinations
Marinao Artigas, E., Yrigoyen, C. C., Moraga, E. T., & Villalón, C. B. (2017) · Journal of Destination Marketing & Management · doi:10.1016/j.jdmm.2017.03.003 · Cited by 154
Metadata
- Authors
- Lau, G. T., & Lee, S. H.
- Venue
- Journal of Market-Focused Management
- Published
- 1999-12
- Volume
- 4
- Issue
- 4
- Pages
- 341-370
- ISSN
- 1382-3019 (ISSN-L)
- 1572-8846
- OpenAlex
- W125662071
- Cited by
- 678
- References
- 15
- FWCI
- 5.47
- Type
- journal article
- Language
- en
- Open access
- closed
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Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
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How to cite
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- CoChat. (2026). Citation check: Consumers' Trust in a Brand and the Link to Brand Loyalty. https://app.cochat.ai/papers/10.1023/a:1009886520142
- The paper
- Lau, G. T., & Lee, S. H. (1999). Consumers' Trust in a Brand and the Link to Brand Loyalty. Journal of Market-Focused Management. https://doi.org/10.1023/a%3A1009886520142
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.