Cited by 57Philosophy and Theoretical ScienceNeural and Behavioral Psychology StudiesVisual perception and processing mechanisms

Advancing research on unconscious priming: when can scientists claim an indirect task advantage?

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Meyen, Sascha, Zerweck, Iris A., Amado, Catarina, von Luxburg, Ulrike, Franz, Volker H.·2022·Journal of Experimental Psychology: General

Abstract

Current literature holds that many cognitive functions can be performed outside consciousness. Evidence for this view comes from unconscious priming. In a typical experiment, visual stimuli are masked such that participants are close to chance performance when directly asked to which of two categories the stimuli belong. This close-to-zero sensitivity is seen as evidence that participants cannot consciously report the category of the masked stimuli. Nevertheless, the category of the masked stimuli can indirectly affect responses to other stimuli (e.g., reaction times or brain activity)-an effect called priming. The priming effect is seen as evidence for a higher sensitivity to the masked stimuli in the indirect responses as compared with the direct responses. Such an apparent difference in sensitivities is taken as evidence that processing occurred unconsciously. But we show that this "standard reasoning of unconscious priming" is flawed: Sensitivities are not properly compared, creating the wrong impression of a difference in sensitivities even if there is none. We describe the appropriate way to determine sensitivities, replicate the behavioral part of a landmark study, develop methods to estimate sensitivities from reported summary statistics of published studies, and use these methods to reanalyze 15 highly influential studies. Results show that the interpretations of many studies need to be changed and that a community effort is required to reassess the vast literature on unconscious priming. This process will allow scientists to learn more about the true boundary conditions of unconscious priming, thereby advancing the scientific understanding of consciousness. (PsycInfo Database Record (c) 2022 APA, all rights reserved).

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  • The double t-test approach is fundamentally flawed.

    “However, this approach is fundamentally flawed (Nieuwenhuis et al. 2011, Meyen et al. 2022).”

    From Evidence for unconscious priming using a Bayesian single-subject approach (2026) · cites this paper as Meyen et al. 2022

  • In a proper statistical framework, priming and prime awareness should be compared directly on the same scale and within the same statistical test.

    “Instead, in a proper statistical framework, priming and prime awareness should be compared directly on the same scale and within the same statistical test (Meyen et al. 2022, Stein et al. 2024).”

    From Evidence for unconscious priming using a Bayesian single-subject approach (2026) · cites this paper as Meyen et al. 2022

  • The statistically proper way to compare awareness and priming effects is to directly compare both effects to establish an indirect task advantage.

    “The statistically proper way to compare the awareness and priming effects is to directly compare both effects to establish what has been dubbed an ‘indirect task advantage’”

    From Evidence for unconscious priming using a Bayesian single-subject approach (2026) · cites this paper as Meyen et al. 2022

  • Recoding RT data of the mask discrimination task as accuracy using the median-split technique allowed direct testing of prime discrimination and priming effect within the same scale and statistical test.

    “we recoded the RT data of the mask discrimination task as accuracy using the median-split technique”

    From Evidence for unconscious priming using a Bayesian single-subject approach (2026) · cites this paper as Meyen et al. 2022

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  • The Cost of Dichotomization

    Cohen, J. (1983) · Applied Psychological Measurement · doi:10.1177/014662168300700301 · Cited by 1,564 · cited 3× · see citing works

    “Since participants have some continuous sense (confidence) about their responses (Rausch, Hellmann, & Zehetleitner, 2018; Zehetleitner & Rausch, 2013), the binary response format forces them to discard this information (Cohen, 1983), which further decreases the statistical power in the direct task.”
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Authors
Meyen, S., Zerweck, I. A., Amado, C., von Luxburg, U., & Franz, V. H.
Affiliations
University of Tübingen (DE)
Venue
Journal of Experimental Psychology: General
Published
2022-01
Volume
151
Issue
1
Pages
65-81
ISSN
  • 0096-3445 (ISSN-L)
  • 1939-2222
OpenAlex
W3170956390
Cited by
57
References
1
Citations by year
2026: 10 · 2025: 12 · 2024: 10 · 2023: 15 · 2022: 7 · 2021: 3
FWCI
7.92
Type
journal article
Language
en
Open access
Locations
  • Journal of Experimental Psychology General (publishedVersion)
  • PubMed (publishedVersion)
  • arXiv (Cornell University) (submittedVersion)
  • OSF Preprints (OSF Preprints) (submittedVersion)
  • arXiv (Cornell University)
  • Open Science Framework
Funders
  • Deutsche Forschungsgemeinschaft
  • Institutional Strategy of University of Tübingen
Topics
  • Social Sciences › Psychology › Experimental and Cognitive Psychology › Philosophy and Theoretical Science
  • Life Sciences › Neuroscience › Cognitive Neuroscience › Neural and Behavioral Psychology Studies
  • Life Sciences › Neuroscience › Cognitive Neuroscience › Visual perception and processing mechanisms
Keywords
unconscious priming, masked stimuli, sensitivity estimation, conscious processing, replication
MeSH terms
Consciousness, Humans, Motor Activity, Perceptual Masking, Reaction Time, Unconscious, Psychology

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