Cited by 36Technology Adoption and User BehaviourFinTech, Crowdfunding, Digital FinanceHealth, Technology, Consumer Behavior

Financial technology adoption among small and medium enterprises in Ghana

Open access
Krah, Redeemer, Tetteh, Lexis Alexander, Boateng, Ampaw, Amankwa, Richard Fosu·2024·Cogent Business & Management

Abstract

AbstractThis study investigates the determinants of FinTech adoption among small and medium enterprises (SMEs) in Ghana, utilizing the Technology Acceptance Model (TAM) as a theoretical framework. It employed a survey design with a quantitative approach to data analysis. Data was gathered from a sample of 309 SMEs by adapting a closed-ended questionnaire. To test the hypotheses, the data were analysed using structural equation modelling Partial Least Square. The findings of this research demonstrate that the majority of the constructs in the conceptual framework has significant explanatory power in relation to the desire to embrace FinTech in Ghana. Specifically, 11 out of the total 13 hypotheses were confirmed. The key factor that positively impacts the uptake of FinTech innovations is the perceived usefulness, followed by the intention to use as the second influential factor. The results also indicate that there is a positive association between perceived ease of use and attitude towards use with FinTech adoption. Nevertheless, the observed direct impact of perceived ease of use on the adoption of FinTech is not statistically significant. But the impact of perceived ease of use on the adoption of FinTech is mediated by either perceived usefulness or intention to use. This research will assist FinTech service providers in designing FinTech services that take into account a wide range of SMEs’ needs. FinTech services could be made more beneficial to build attitude affirmations and shape intentions. This will encourage SMEs and other users to use FinTech regularly and persuade nonusers to try it.

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Crossref · 10.1080/23311975.2024.2321786

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Authors
Krah, R., Tetteh, L. A., Boateng, A., & Amankwa, R. F.
Affiliations
University of Professional Studies (GH)
Corresponding author
Tetteh, Lexis Alexander
Venue
Cogent Business & Management
Published
2024-02-29
Volume
11
Issue
1
ISSN
2331-1975 (ISSN-L)
OpenAlex
W4392294369
Cited by
36
References
85
Citations by year
2026: 18 · 2025: 13 · 2024: 5
FWCI
13.39
Type
journal article
Language
en
Open access
Locations
  • Cogent Business & Management (publishedVersion, cc-by)
  • Econstor (Econstor) (submittedVersion, cc-by)
  • RePEc: Research Papers in Economics (submittedVersion)
  • DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion, cc-by-sa)
Topics
  • Social Sciences › Decision Sciences › Information Systems and Management › Technology Adoption and User Behaviour
  • Social Sciences › Business, Management and Accounting › Management Information Systems › FinTech, Crowdfunding, Digital Finance
  • Health Sciences › Health Professions › Health Information Management › Health, Technology, Consumer Behavior
Keywords
fintech adoption, small and medium-sized enterprises, technology acceptance model, perceived usefulness, perceived ease of use, attitude toward using, intention to use, Ghana

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