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Consumer Socialization
Abstract
This paper traces the development of interest in consumer socialization. Major policy and conceptual issues are posed, and research in several areas of study is reviewed. Directions for research are specified in three key areas: consumer socialization processes, content of learning, and permanence of early learning.
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Citations
Cited by
A Framework for Conceptual Contributions in Marketing
MacInnis, D. J. (2011) · Journal of Marketing · doi:10.1509/jmkg.75.4.136 · Cited by 1,547
Consumer Socialization: A Theoretical and Empirical Analysis
Moschis, G. P., & Churchill, G. A. (1978) · Journal of Marketing Research · doi:10.1177/002224377801500409 · Cited by 1,081
Family Financial Socialization: Theory and Critical Review
Gudmunson, C. G., & Danes, S. M. (2011) · Journal of Family and Economic Issues · doi:10.1007/s10834-011-9275-y · Cited by 666
From Nutrients to Nurturance: A Conceptual Introduction to Food Well-Being
Block, L. G., Grier, S. A., Childers, T. L., Davis, B., Ebert, J. E. J., Kumanyika, S., Laczniak, R. N., Machin, J. E., Motley, C. M., Peracchio, L., et al. (2011) · Journal of Public Policy & Marketing · doi:10.1509/jppm.30.1.5 · Cited by 503
Consumer Decision‐Making Styles: Comparison Between United States and Korean Young Consumers
HAFSTROM, J. L., CHAE, J. S., & CHUNG, Y. S. (1992) · Journal of Consumer Affairs · doi:10.1111/j.1745-6606.1992.tb00020.x · Cited by 306
Metadata
- Authors
- Ward, S.
- Venue
- Journal of Consumer Research
- Publisher
- Oxford University Press (OUP)
- Published
- 1974-09
- Volume
- 1
- Issue
- 2
- Pages
- 1
- ISSN
- 0093-5301 (ISSN-L)
- 1537-5277
- OpenAlex
- W4253813278
- Cited by
- 926
- References
- 0
- FWCI
- 15.83
- Type
- journal article
- Language
- en
- Open access
- closed
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- Ward, S. (1974). Consumer Socialization. Journal of Consumer Research. https://doi.org/10.1086/208584
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.