Cited by 1,425Corporate Social Responsibility ReportingAuditing, Earnings Management, GovernanceReliability and Agreement in Measurement

Exploring the reliability of social and environmental disclosures content analysis

Milne, Markus J., Adler, Ralph W.·1999·Accounting, Auditing & Accountability Journal

Abstract

This paper reports the results of an exploratory study of inter‐coder reliability of annual report social and environmental disclosures content analysis. Using the sentence‐based coding instruments and decision rules from Hackston and Milne (1996), this study reports the co‐agreement levels reached by three coders over five rounds of testing 49 annual reports. The study also provides a commentary on the implications of formal reliability analysis for past and future social and environmental disclosures content analyses, and the complexities of formal reliability measurement. The overall findings suggest that the coded output from inexperienced coders using the Hackston and Milne approach with little or no prior training can be relied on for aggregate total disclosures analysis. For more detailed sub‐category analysis, however, the findings suggest a period of training for the less experienced coders with at least 20 reports appears necessary before their coded output could be relied on.

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Crossref · 10.1108/09513579910270138

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  • The reliability of the content analysis was ensured by initially analyzing a 20% subset of textbook pages to check categorization appropriateness and by cross-checking overall findings after a few weeks for inter-coder reliability.

    “To ensure the reliability of the content analysis, we followed two strategies. First, a small subset of textbook pages (20%) was initially analyzed to check the appropriateness of categorization as suggested by Weber [69] and Cohen [67]. Second, following Milne and Adler [100], overall findings were cross-checked after a few weeks of the primary content analysis to ensure inter-coder reliability.”

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Authors
Milne, M. J., & Adler, R. W.
Affiliations
University of Otago (NZ)
Venue
Accounting, Auditing & Accountability Journal
Publisher
Emerald
Published
1999-05-01
Volume
12
Issue
2
Pages
237-256
ISSN
0951-3574 (ISSN-L)
OpenAlex
W2013387701
Cited by
1,425
References
1
Citations by year
2026: 55 · 2025: 45 · 2024: 56 · 2023: 68 · 2022: 60 · 2021: 77 · 2020: 97 · 2019: 68 · 2018: 74 · 2017: 84 · 2016: 85 · 2015: 97 · 2014: 73 · 2013: 77 · 2012: 73
FWCI
24.23
Type
journal article
Language
en
Open access
closed
Locations
Accounting Auditing & Accountability Journal (publishedVersion)
Topics
  • Social Sciences › Business, Management and Accounting › Strategy and Management › Corporate Social Responsibility Reporting
  • Social Sciences › Business, Management and Accounting › Accounting › Auditing, Earnings Management, Governance
  • Social Sciences › Decision Sciences › Statistics, Probability and Uncertainty › Reliability and Agreement in Measurement
Keywords
intercoder reliability, environmental and social disclosure, content analysis, coder training

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