Internet consumer catalog shopping: Findings from an exploratory study and directions for future research
Abstract
Internet shopping has received considerable attention in the popular press as the future of in‐home shopping. Although actual sales figures attributed to this direct mode of shopping are relatively modest in comparison to predictions, there are too many potential benefits to consumers and retailers alike to ignore Internet shopping as a fad. The authors present findings from an exploratory, empirical investigation of perceptions of Internet catalog shopping and more traditional print catalog shopping. The study extends previous research on strategy developments for direct modes of shopping and examines two factors (personality and important other people) that might influence perceptions. Preliminary results suggest that there are significant differences in individuals’ perceptions of Internet catalog shopping and print catalog shopping, and perceptions differ by individual differences in personality (levels of need‐for‐cognition) and influence of important other people. Finally, the authors present research propositions that deserve further attention.
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System security exerts a relatively small but significant effect on intention to choose an online channel.
“this variable exerts a relatively small effect, albeit significant, on intention.”
From Drivers of Consumer Adoption of e-Commerce: a Meta-Analysis (2022) · cites this paper as Jones & Vijayasarathy, 1998
Cites
Exploring the implications of the Internet for consumer marketing
Peterson, R. A., Balasubramanian, S., & Bronnenberg, B. J. (1997) · Journal of the Academy of Marketing Science · doi:10.1177/0092070397254005 · Cited by 1,373 · see citing works
Predictors of videotex adoption
Eastlick, M. A. (1993) · Journal of Direct Marketing · doi:10.1002/dir.4000070309 · Cited by 54 · see citing works
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Dabholkar, P. A., & Bagozzi, R. P. (2002) · Journal of the Academy of Marketing Science · doi:10.1177/0092070302303001 · Cited by 1,898 · see citing works
The theory of planned behavior and Internet purchasing
George, J. F. (2004) · Internet Research · doi:10.1108/10662240410542634 · Cited by 694 · see citing works
Elbeltagi, I., & Agag, G. (2016) · Internet Research · doi:10.1108/intr-10-2014-0244 · Cited by 232 · see citing works
Drivers of Consumer Adoption of e-Commerce: a Meta-Analysis
Zerbini, C., Bijmolt, T. H. A., Maestripieri, S., & Luceri, B. (2022) · International Journal of Research in Marketing · doi:10.1016/j.ijresmar.2022.04.003 · Cited by 68 · see citing works
- Authors
- Jones, J. M., & Vijayasarathy, L. R.
- Affiliations
- North Dakota State University (US)
- Venue
- Internet Research
- Publisher
- Emerald
- Published
- 1998-10-01
- Volume
- 8
- Issue
- 4
- Pages
- 322-330
- ISSN
- 1066-2243 (ISSN-L)
- OpenAlex
- W2054188942
- Cited by
- 112
- References
- 2
- Citations by year
- 2025: 1 · 2023: 1 · 2022: 4 · 2021: 5 · 2020: 4 · 2019: 6 · 2018: 2 · 2017: 3 · 2016: 4 · 2015: 3 · 2013: 5 · 2012: 2
- FWCI
- 15.70
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Internet Research (publishedVersion)
- Topics
- Social Sciences › Decision Sciences › Information Systems and Management › Technology Adoption and User Behaviour
- Social Sciences › Business, Management and Accounting › Marketing › Consumer Behavior and Marketing Influence
- Social Sciences › Business, Management and Accounting › Marketing › Consumer Retail Behavior Studies
- Keywords
- consumer perception, direct marketing, online shopping, personality, need for cognition, social influence, significant others, e-commerce
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