Inertia and discounting in the selection of socially responsible investments
Abstract
Purpose: Socially responsible investment (SRI) funds have grown dramatically as an investment alternative in most of the developed world. The paper aims to discuss this issue. Design/methodology/approach: This study uses a structured experimental approach to determine if the decision-making process of investors to invest in SRIs is consistent with the process used for conventional investments. The theoretical framework draws on two widely studied concepts in the decision making and investment literature, namely, inertia and discounting. Findings: The authors find that inertia plays a significant role in the selection of SRI funds and that investors systemically discount the value of SRIs. Research limitations/implications: The results suggest that SRIs need to be designed to cater to the risk/return profiles of investors and that these investors need to be better informed about the performance of SRIs vs conventional investments to reduce their systematic discounting. Originality/value: Unique experimental approach applied to investment alternatives in a manner that captures individual level variation.
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Strong empirical evidence exists to explain the persistence of inertia in investment decision making.
“At the same time, strong empirical evidence exists to explain the persistence of inertia in investment decision making (Auger et al. 2016).”
From Health insurance policy renewal: an exploration of reputation, performance, and affect to understand customer inertia (2022) · cites this paper as Auger et al. 2016
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Kautish, P., Khare, A., & Sharma, R. (2022) · Journal of Marketing Analytics · doi:10.1057/s41270-021-00134-7 · Cited by 25 · see citing works
- Authors
- Auger, P., Devinney, T., Dowling, G., & Eckert, C.
- Affiliations
- The University of Melbourne (AU)
- University of Leeds (GB)
- University of Technology Sydney (AU)
- Venue
- Annals in Social Responsibility
- Publisher
- Emerald
- Published
- 2016-05-03
- Volume
- 2
- Issue
- 1
- Pages
- 29-47
- ISSN
- 2056-3515 (ISSN-L)
- 2056-3523
- OpenAlex
- W2560016530
- Cited by
- 7
- References
- 30
- Citations by year
- 2023: 1 · 2022: 1 · 2021: 2 · 2020: 3
- FWCI
- 0.00
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Annals in Social Responsibility (publishedVersion)
- Topics
- Social Sciences › Business, Management and Accounting › Strategy and Management › Corporate Social Responsibility Reporting
- Social Sciences › Economics, Econometrics and Finance › Finance › Financial Markets and Investment Strategies
- Social Sciences › Economics, Econometrics and Finance › Finance › Sustainable Finance and Green Bonds
- Keywords
- socially responsible investment, SRI funds, discounting, investment decision-making, risk-return profile, investor information, behavioral finance
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