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Cited by 23International Business and FDIGlobal trade and economicsCustomer Service Quality and Loyalty

The DOI matches its Crossref record; 115 of the 115 references it cites were found in a registry or an index.

When does export customer responsiveness strategy contribute to export market competitive advantage?

Open access
Miocevic, Dario, Gnizy, Itzhak, Cadogan, John W.·2023·International Marketing Review
DOI 10.1108/imr-02-2022-0043
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Abstract

Purpose The purpose of this study is to explore the nature of the relationship between export customer responsiveness and export growth. Design/methodology/approach The study uses primary data obtained by questioning over 200 exporting firms. The model constructed predicts the export growth of those firms with export customer responsiveness data, together with a variety of moderator and control variables. The model is assessed using multiple regression. Findings Exporters with higher levels of export customer responsiveness often have higher export sales growth rates than those with lower levels of export customer responsiveness, but not always. For some firms, the opposite is true, such that those with lower levels of export customer responsiveness outperform those with higher levels. Originality/value The study is the first to provide export decision-makers with empirically grounded recommendations regarding (1) when it is advisable to have high export customer responsiveness levels and (2) those situations when firms may benefit from having lower export customer responsiveness levels.

Overview

Integrity signals

Registry

Crossref · 10.1108/imr-02-2022-0043

Cites

115 of 115 references verified0 citation errors · 0 not checkable

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Citations

Cites

Show all 114 references

Research works printed but not linked: 2

  1. 1991, Multiple Regression: Testing and Interpreting Interactions
  2. 2016, Creating enduring customer value, Journal of Marketing, 80, 36

Cited by

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Metadata

Authors
Miocevic, D., Gnizy, I., & Cadogan, J. W.
Affiliations
  • Ono Academic College (IL)
  • Loughborough University (GB)
ORCID
Venue
International Marketing Review
Publisher
Emerald
Published
2022-06-07
Volume
40
Issue
3
Pages
497-527
ISSN
0265-1335 (ISSN-L)
DOI
10.1108/imr-02-2022-0043
OpenAlex
W4281888865
Cited by
16
References
114
Citations by year
2026: 3 · 2025: 6 · 2024: 6 · 2023: 1
FWCI
2.43
Type
journal article
Language
en
Open access
Licence
  • cc-by-nc
  • www.emerald.com/insight/site-policies (tdm)
Locations
  • International Marketing Review (publishedVersion)
  • Figshare (submittedVersion, cc-by-nc)
Topics
  • Social Sciences › Business, Management and Accounting › Strategy and Management › International Business and FDI
  • Social Sciences › Economics, Econometrics and Finance › General Economics, Econometrics and Finance › Global trade and economics
  • Social Sciences › Business, Management and Accounting › Marketing › Customer Service Quality and Loyalty
Keywords
export growth, exporters, international marketing strategy

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CoChat. (2026). Citation check: When does export customer responsiveness strategy contribute to export market competitive advantage? https://app.cochat.ai/papers/10.1108/imr-02-2022-0043
The paper
Miocevic, D., Gnizy, I., & Cadogan, J. W. (2023). When does export customer responsiveness strategy contribute to export market competitive advantage? International Marketing Review. https://doi.org/10.1108/imr-02-2022-0043

Data sources

Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.