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Can Web Search Queries Predict Prices Change on the Real Estate Market?
Open accessAbstract
This study aims to explore whether the intensity of internet searches, according to the Google Trends search volume index (SVI), is a predictor of changes in real estate prices. The motivation of this study is the possibility to extend the understanding of the extra predictive power of Google search engine query volume of future housing price change (shift direction) by (i) the introduction of a research approach that combines the advantages of the complementary use of cross-correlation analysis and machine learning classification algorithms; (ii) applying the multi-class HPI values classifier which allows predicting the housing price increase, decrease or relative stability; (iii) exploiting the SVI that relates to interests in both `real estate' and `credit to buy real estate'; (iv) evaluation of the introduced approach in the context of the Polish real estate market. The main theoretical contribution of our work is a confirmation that the freely available information regarding Google user searches can provide an in-depth insight into enriching the generally accepted statistics on supply and demand in the real estate market. From the practical perspective, this research confirms that SVI can be associated as a sole determinant to anticipate the housing price change with time-lag sufficient for making decisions regarding the purchase (sale) of individual property or the real estate market control. Such findings can be also helpful for researchers who intend to use Google Tre…
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“The primary contribution of the study, which is focused on the update real estate market, is the affirmation that publicly available Google search data can shed light on the demand and supply of the real estate market.”
From Intelligent Decision Making for Commodities Price Prediction: Opportunities, Challenges and Future Avenues (2025) · cites this paper as Rizun and Baj-Rogowska (2021)
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“In this research, 67% accuracy was achieved by the random forest.”
From Intelligent Decision Making for Commodities Price Prediction: Opportunities, Challenges and Future Avenues (2025) · cites this paper as Rizun and Baj-Rogowska (2021)
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Cited by
Sorted by citations
Saeed, N., Shafi, I., Pervez, S., Thompson, E. B., Castilla, A. K., Samad, M. A., & Ashraf, I. (2025) · Computational Economics · doi:10.1007/s10614-024-10837-5 · Cited by 8
Metadata
- Authors
- Rizun, N., & Baj-Rogowska, A.
- Affiliations
- Gdańsk University of Technology (PL)
- Venue
- IEEE Access
- Published
- 2021
- Volume
- 9
- Pages
- 70095-70117
- ISSN
- 2169-3536 (ISSN-L)
- OpenAlex
- W3159731117
- Cited by
- 26
- References
- 1
- Citations by year
- 2026: 5 · 2025: 6 · 2024: 8 · 2023: 3 · 2022: 4
- FWCI
- 2.86
- Type
- journal article
- Language
- en
- Open access
- gold
- doi.org
- Locations
- IEEE Access (publishedVersion, cc-by)
- DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion, cc-by-sa)
- Topics
- Social Sciences › Economics, Econometrics and Finance › Economics and Econometrics › Housing Market and Economics
- Social Sciences › Decision Sciences › Management Science and Operations Research › Stock Market Forecasting Methods
- Social Sciences › Decision Sciences › Management Science and Operations Research › Forecasting Techniques and Applications
- Keywords
- Google Trends, search volume index, real estate market, web search queries, cross correlation function, real estate credit, Polish real estate market
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- The paper
- Rizun, N., & Baj-Rogowska, A. (2021). Can Web Search Queries Predict Prices Change on the Real Estate Market? IEEE Access. https://doi.org/10.1109/access.2021.3077860