The DOI matches its Crossref record; 40 of the 40 references it cites were found in a registry or an index.
Implicit Attitude Formation Through Classical Conditioning
Abstract
We sought to demonstrate that attitudes can develop through implicit covariation detection in a new classical conditioning paradigm. In two experiments purportedly about surveillance and vigilance, participants viewed several hundred randomly presented words and images interspersed with critical pairings of valenced unconditioned stimuli (USs) with novel conditioned stimuli (CSs). Attitudes toward the novel objects were influenced by the paired USs: In a surprise evaluation task, the CS paired with positive items was evaluated more positively than the CS paired with negative items. This attitudinal conditioning effect was found using both an explicit measure (Experiments 1 and 2) and an implicit measure (Experiment 2). In a covariation estimation task involving the stimuli presented in the conditioning procedure, participants displayed no explicit memory for the pairings.
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Metadata
- Authors
- Olson, M. A., & Fazio, R. H.
- Venue
- Psychological Science
- Publisher
- SAGE Publications
- Published
- 2001-09
- Volume
- 12
- Issue
- 5
- Pages
- 413-417
- ISSN
- 0956-7976 (ISSN-L)
- 1467-9280
- OpenAlex
- W2165488350
- Cited by
- 512
- References
- 40
- FWCI
- 32.64
- Type
- journal article
- Language
- en
- Open access
- closed
- Licence
- journals.sagepub.com/page/policies/text-and-data-mining-license (tdm)
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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
