Who Gives a Tweet: Assessing Patients’ Interest in the Use of Social Media for Health Care
Abstract
Background: Social media (SoMe) use is quickly accelerating in healthcare delivery. Evidence‐based SoMe use may improve patient engagement and communication, leading to better outcomes. Aim: To assess patient use of and preferences regarding SoMe in their health care. Methods: A descriptive survey was conducted using an 11‐item questionnaire that was completed by 111 patients at an outpatient family practice clinic in Southern Utah, USA. Age, gender, health status, current or future SoMe use, provider use of SoMe, perceived barriers, and health mobile application use was assessed. Results: Eighty three percent of respondents used some form of SoMe. Fifty six percent of the participants wanted providers to use SoMe. Gender or health status did not affect SoMe attitudes or use, however, use varied with age. Patients wanted providers to use SoMe for appointment setting and reminders, reporting diagnostic test results, prescription notifications, providing health information, and as a forum for asking general questions. Among those who did not use SoMe, 41.6% would consider using it if their healthcare provider used it. E‐mail and mobile telephones were the preferred communication mode. Privacy and confidentiality concerns were the most frequently cited barriers (48%) when considering the use of SoMe. Discussion and Implications: This study indicates growing patient acceptance of SoMe in health care. Understanding user profiles, preferences, and barriers can help providers in prioritizing where to direct efforts when using evidence‐based SoMe in their practice.
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Patients are interested in using social media to communicate with their healthcare providers.
“Naturally, they are also interested in using social media to facilitate communication between themselves and their providers.”
From Social Media and Clinical Care: Ethical, Professional, and Social Implications (2013) · cites this paper as [3]
Many patients who do not use social media would begin using it if they knew they could connect with their providers there.
“For those patients who do not use social media, many would start if they knew that they could connect with their providers there.3”
From Social Media and Clinical Care: Ethical, Professional, and Social Implications (2013) · cites this paper as [3]
In a survey of patients at an outpatient family practice clinic, 56% wanted their providers to use social media for appointment setting and reminders, diagnostic test results, health information sharing, prescription notifications, and general questions.
“In a survey of patients of an outpatient family practice clinic, 56% wanted their providers to use social media for appointment setting and reminders, diagnostic test results reporting, health information sharing, prescription notifications, and answering general questions. 3”
From Social Media and Clinical Care: Ethical, Professional, and Social Implications (2013) · cites this paper as [3]
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Social Media and Clinical Care: Ethical, Professional, and Social Implications
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- Authors
- Fisher, J., & Clayton, M.
- Affiliations
- Intermountain Healthcare (US)
- ORCID
- Clayton, Margaret
- Venue
- Worldviews on Evidence-Based Nursing
- Publisher
- Wiley
- Published
- 2012-03-20
- Volume
- 9
- Issue
- 2
- Pages
- 100-108
- ISSN
- 1545-102X (ISSN-L)
- 1741-6787
- OpenAlex
- W2147073231
- Cited by
- 166
- References
- 22
- Citations by year
- 2026: 1 · 2025: 5 · 2024: 8 · 2023: 8 · 2022: 5 · 2021: 23 · 2020: 16 · 2019: 12 · 2018: 19 · 2017: 13 · 2016: 16 · 2015: 13 · 2014: 15 · 2013: 12
- FWCI
- 14.65
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Worldviews on Evidence-Based Nursing (publishedVersion)
- PubMed (publishedVersion)
- Topics
- Social Sciences › Health › Social Media in Health Education
- Health Sciences › Health Professions › General Health Professions › Mobile Health and mHealth Applications
- Health Sciences › Health Professions › General Health Professions › Health Literacy and Information Accessibility
- Keywords
- patient preferences, patient engagement, patient-provider communication, barriers to social media use, general practice, appointment reminders, health information delivery, age differences in social media use
- MeSH terms
- Adolescent, Adult, Aged, Family Practice, Female, Humans, Male, Middle Aged, Professional-Patient Relations, Utah, Practice Management, Advanced Practice Nursing, Patient Preference, Social Media
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