The DOI matches its Crossref record; 3 of the 3 references it cites were found in a registry or an index.
Do Consumers Expect Companies to be Socially Responsible? The Impact of Corporate Social Responsibility on Buying Behavior
Open accessAbstract
Companies are facing increasing pressure to both maintain profitability and behave in socially responsible ways, yet researchers have provided little information on how corporate social responsibility impacts profitability. This paper reports the findings from in‐depth interviews of consumers to determine their views concerning the social responsibilities of companies. A typology of consumers whose purchasing behavior ranges from unresponsive to highly responsive to corporate social responsibility was developed from the analysis.
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Cites
The Discovery of Grounded Theory; Strategies for Qualitative Research
Glaser, B. G., Strauss, A. L., & Strutzel, E. (1968) · Nursing Research · doi:10.1097/00006199-196807000-00014 · Cited by 39,449
The Discovery of Grounded Theory: Strategies for Qualitative Research
Glaser, B. G., & Strauss, A. L. (2017) · Aldine (Routledge reprint) · doi:10.4324/9780203793206 · Cited by 25,789
Cause marketing: a new direction in the marketing of corporate responsibility
Smith, S. M., & Alcorn, D. S. (1991) · Journal of Consumer Marketing · doi:10.1108/07363769110035054 · Cited by 265
Cited by
Godfrey, P. C. (2005) · Academy of Management Review · doi:10.5465/amr.2005.18378878 · Cited by 2,839
Barnett, M. L. (2007) · Academy of Management Review · doi:10.5465/amr.2007.25275520 · Cited by 2,060
Corporate Social Responsibility and Marketing: An Integrative Framework
Maignan, I., & Ferrell, O. C. (2004) · Journal of the Academy of Marketing Science · doi:10.1177/0092070303258971 · Cited by 1,873
Factors affecting green purchase behaviour and future research directions
Joshi, Y., & Rahman, Z. (2015) · International Strategic Management Review · doi:10.1016/j.ism.2015.04.001 · Cited by 1,518
Economic Perspectives on Corporate Social Responsibility
Kitzmueller, M., & Shimshack, J. (2012) · Journal of Economic Literature · doi:10.1257/jel.50.1.51 · Cited by 1,116
Metadata
- Authors
- MOHR, L. A., WEBB, D. J., & HARRIS, K. E.
- Venue
- Journal of Consumer Affairs
- Publisher
- Wiley
- Published
- 2001-06
- Volume
- 35
- Issue
- 1
- Pages
- 45-72
- ISSN
- 0022-0078 (ISSN-L)
- 1745-6606
- OpenAlex
- W2010366711
- Cited by
- 2,119
- References
- 3
- FWCI
- 35.60
- Type
- journal article
- Language
- en
- Open access
- bronze
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