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Cited by 450

The DOI matches its Crossref record; 264 of the 264 references it cites were found in a registry or an index.

Does food marketing need to make us fat? A review and solutions

Open access
Chandon, Pierre, Wansink, Brian·2012·Nutrition Reviews

Abstract

Food marketing is often singled out as the leading cause of the obesity epidemic. The present review examines current food marketing practices to determine how exactly they may be influencing food intake, and how food marketers could meet their business objectives while helping people eat healthier. Particular attention is paid to the insights provided by recently published studies in the areas of marketing and consumer research, and those insights are integrated with findings from studies in nutrition and related disciplines. The review begins with an examination of the multiple ways in which 1) food pricing strategies and 2) marketing communication (including branding and food claims) bias food consumption. It then describes the effects of newer and less conspicuous marketing actions, focusing on 3) packaging (including the effects of package design and package-based claims) and 4) the eating environment (including the availability, salience, and convenience of food). Throughout, this review underscores the promising opportunities that food manufacturers and retailers have to make profitable "win-win" adjustments to help consumers eat better.

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Crossref · 10.1111/j.1753-4887.2012.00518.x

Cites

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Citations

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Metadata

Authors
Chandon, P., & Wansink, B.
Venue
Nutrition Reviews
Published
2012-10
Volume
70
Issue
10
Pages
571-593
ISSN
0029-6643 (ISSN-L)
OpenAlex
W2151768622
Cited by
450
References
264
FWCI
34.15
Type
journal article
Language
en
Open access
bronze

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CoChat. (2026). Citation check: Does food marketing need to make us fat? A review and solutions. https://app.cochat.ai/papers/10.1111/j.1753-4887.2012.00518.x
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Chandon, P., & Wansink, B. (2012). Does food marketing need to make us fat? A review and solutions. Nutrition Reviews. https://doi.org/10.1111/j.1753-4887.2012.00518.x

Data sources

Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.