Cited by 269Qualitative Research Methods and EthicsSurvey Methodology and NonresponseFocus Groups and Qualitative Methods

Viés de desejabilidade social na pesquisa qualitativa em saúde

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Bispo Júnior, José Patrício·2022·Revista de Saúde Pública

Abstract

Ensaio com o objetivo de discutir o viés de desejabilidade social na pesquisa qualitativa em saúde. O viés de desejabilidade social consiste em um erro sistemático de pesquisa, no qual o participante apresenta respostas que são mais socialmente aceitáveis do que suas opiniões ou comportamentos verdadeiros. Estudos qualitativos são muito suscetíveis a esse tipo de viés, que pode levar a conclusões distorcidas sobre o fenômeno em estudo. Inicialmente, apresento os aspectos teórico-conceituais do viés de desejabilidade social. Discuto como sua ocorrência pode ser intencional ou não intencional, com diferenciação entre os conceitos de autoengano e gerenciamento de impressão. Em seguida, discuto os fatores determinantes desse viés a partir de quatro dimensões: desenho do estudo; contexto do estudo; característica do entrevistado; postura do entrevistador. Por fim, apresento uma sistematização de seis estratégias a serem utilizadas por pesquisadores qualitativos para a identificação e controle do viés de desejabilidade social.

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Authors
Bispo Júnior, J. P.
Affiliations
Universidade Federal da Bahia. Instituto Multidisciplinar em Saúde. Vitória da Conquista, BA, Brasil
Venue
Revista de Saúde Pública
Published
2022-11-18
Volume
56
Pages
101
ISSN
  • 0034-8910 (ISSN-L)
  • 1518-8787
OpenAlex
W4310689651
Cited by
269
References
6
Citations by year
2026: 102 · 2025: 96 · 2024: 55 · 2023: 16
FWCI
60.17
Type
journal article
Language
pt
Open access
Locations
  • Revista de Saúde Pública (publishedVersion, cc-by)
  • PubMed Central (publishedVersion, cc-by)
  • PubMed (publishedVersion)
  • LA Referencia (Red Federada de Repositorios Institucionales de Publicaciones Científicas) (publishedVersion, cc-by)
  • DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion, cc-by-sa)
Topics
  • Social Sciences › Sociology and Political Science › Qualitative Research Methods and Ethics
  • Social Sciences › Sociology and Political Science › Survey Methodology and Nonresponse
  • Social Sciences › Sociology and Political Science › Focus Groups and Qualitative Methods
Keywords
social desirability bias, qualitative health research, self-deception, impression management, interviewer effects, interview context
MeSH terms
Brazil, Humans, Social Desirability, Bias, Qualitative Research

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