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Cited by 384

The DOI matches its Crossref record; 1 of the 1 references it cites were found in a registry or an index.

American Jewish Ethnicity: Its Relationship to Some Selected Aspects of Consumer Behavior

Hirschman, Elizabeth C.·1981·Journal of Marketing

Abstract

The ethnicity literature within marketing has infrequently considered relevant subcultural norms in the derivation of hypotheses, the strength of ethnic identification in the grouping of subjects, and the investigation of ethnic groups other than blacks. The present research tests five hypotheses concerning Jewish ethnicity. It was found that Jewish subjects in two cohort samples differed significantly from non-Jewish subjects in childhood exposure to information, adulthood information seeking, product innovativeness, product information transfer, and cognitive characteristics relevant to consumption information processing.

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Metadata

Authors
Hirschman, E. C.
Venue
Journal of Marketing
Published
1981-06
Volume
45
Issue
3
Pages
102-110
ISSN
  • 0022-2429 (ISSN-L)
  • 1547-7185
OpenAlex
W2313155068
Cited by
384
References
1
FWCI
21.25
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: American Jewish Ethnicity: Its Relationship to Some Selected Aspects of Consumer Behavior. https://app.cochat.ai/papers/10.1177/002224298104500308
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Hirschman, E. C. (1981). American Jewish Ethnicity: Its Relationship to Some Selected Aspects of Consumer Behavior. Journal of Marketing. https://doi.org/10.1177/002224298104500308

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.