The DOI matches its Crossref record; 3 of the 3 references it cites were found in a registry or an index.
The Price Knowledge and Search of Supermarket Shoppers
Abstract
A model of grocery shopper response to price and other point-of-purchase information was developed and hypotheses were tested by using observations and interviews. The findings suggest that shoppers tended to spend only a short time making their selection and many did not check the price of the item they selected. Perhaps as a consequence, more than half could not correctly name the price of the item just placed in the shopping cart and more than half of the shoppers who purchased an item that was on special were unaware that the price was reduced. Other results on point-of-purchase information processing and behavior are discussed.
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Cites
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A benefit congruency framework of sales promotion effectiveness
Chandon, P., Wansink, B., & Laurent, G. (2000) · Journal of Marketing · doi:10.1509/jmkg.64.4.65.18071 · Cited by 1,518
Ganesh, J., Arnold, M. J., & Reynolds, K. E. (2000) · Journal of Marketing · doi:10.1509/jmkg.64.3.65.18028 · Cited by 1,305
Reference Price Research: Review and Propositions
Mazumdar, T., Raj, S. P., & Sinha, I. (2005) · Journal of Marketing · doi:10.1509/jmkg.2005.69.4.84 · Cited by 848
Hsu, C.-L., Chang, C.-Y., & Yansritakul, C. (2017) · Journal of Retailing and Consumer Services · doi:10.1016/j.jretconser.2016.10.006 · Cited by 539
Addressing food waste reduction in Denmark
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Towards value-based pricing–An integrative framework for decision making
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Dynamic Pricing on the Internet: Importance and Implications for Consumer Behavior
(2001) · International Journal of Electronic Commerce · doi:10.1080/10864415.2001.11044211 · Cited by 309
UPC Scanner Pricing Systems: Are They Accurate?
Goodstein, R. C. (1994) · Journal of Marketing · doi:10.1177/002224299405800202 · Cited by 265
Conceptualizing and measuring brand salience
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Consumer Comfort in Service Relationships: Measurement and Importance
Spake, D. F., Beatty, S. E., Brockman, B. K., & Crutchfield, T. N. (2003) · Journal of Service Research · doi:10.1177/1094670503005004004 · Cited by 208
Donor Trust and Relationship Commitment in the U.K. Charity Sector: The Impact on Behavior
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Viglia, G., Mauri, A., & Carricano, M. (2016) · International Journal of Hospitality Management · doi:10.1016/j.ijhm.2015.09.010 · Cited by 115
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Metadata
- Authors
- Dickson, P. R., & Sawyer, A. G.
- Venue
- Journal of Marketing
- Publisher
- SAGE Publications
- Published
- 1990-07
- Volume
- 54
- Issue
- 3
- Pages
- 42-53
- ISSN
- 0022-2429 (ISSN-L)
- 1547-7185
- OpenAlex
- W2046994974
- Cited by
- 1,117
- References
- 3
- FWCI
- 42.05
- Type
- journal article
- Language
- en
- Open access
- closed
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