The DOI matches its Crossref record; 49 of the 49 references it cites were found in a registry or an index.
Seeking the Ideal Form: Product Design and Consumer Response
Abstract
The physical form or design of a product is an unquestioned determinant of its marketplace success. A good design attracts consumers to a product, communicates to them, and adds value to the product by increasing the quality of the usage experiences associated with it. Nevertheless, the topic of product design is rarely, if ever, encountered in marketing journals. To bring needed attention to the subject of product design and enable researchers to better investigate design issues, the author introduces a conceptual model and several propositions that describe how the form of a product relates to consumers’ psychological and behavioral responses. After presenting this model, the author describes numerous strategic implications and research directions.
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Citations
Cites
Possessions and the Extended Self
Belk, R. W. (1988) · Journal of Consumer Research · doi:10.1086/209154 · Cited by 9,064
Feeling and thinking: Preferences need no inferences.
Zajonc, R. B. (1980) · American Psychologist · doi:10.1037/0003-066x.35.2.151 · Cited by 8,094
(1974) · Medical Entomology and Zoology · Cited by 7,295
Servicescapes: The Impact of Physical Surroundings on Customers and Employees
Bitner, M. J. (1992) · Journal of Marketing · doi:10.2307/1252042 · Cited by 7,271
Marketing management: analysis. planning. implementation and control
Kotler, P. (2000) · Cited by 6,639
Measuring the involvement construct
Zaichkowsky, J. L. (1985) · Journal of Consumer Research · doi:10.1086/208520 · Cited by 6,013
The Psychology of Everyday Things
Massaro, D. W., & Norman, D. A. (1990) · The American Journal of Psychology · doi:10.2307/1423268 · Cited by 3,466
A Consumer Values Orientation for Materialism and Its Measurement: Scale Development and Validation
Richins, M. L., & Dawson, S. (1992) · Journal of Consumer Research · doi:10.1086/209304 · Cited by 3,372
McCracken, G. (1986) · Journal of Consumer Research · doi:10.1086/209048 · Cited by 2,843
Alexander, C. (1979) · Cited by 2,098
Cited by
Consumers' Need for Uniqueness: Scale Development and Validation
Tian, K. T., Bearden, W. O., & Hunter, G. L. (2001) · Journal of Consumer Research · doi:10.1086/321947 · Cited by 1,791
Tractinsky, N., Katz, A. S., & Ikar, D. (2000) · Interacting with Computers · doi:10.1016/s0953-5438(00)00031-x · Cited by 1,376
Ki, C. ‘., & Kim, Y. (2019) · Psychology & Marketing · doi:10.1002/mar.21244 · Cited by 749
An expanded servicescape perspective
Rosenbaum, M. S., & Massiah, C. (2011) · Journal of Service Management · doi:10.1108/09564231111155088 · Cited by 601
Steenis, N. D., van Herpen, E., van der Lans, I. A., Ligthart, T. N., & van Trijp, H. C. M. (2017) · Journal of Cleaner Production · doi:10.1016/j.jclepro.2017.06.036 · Cited by 493
Metadata
- Authors
- Bloch, P. H.
- Venue
- Journal of Marketing
- Publisher
- SAGE Publications
- Published
- 1995-07
- Volume
- 59
- Issue
- 3
- Pages
- 16-29
- ISSN
- 0022-2429 (ISSN-L)
- 1547-7185
- OpenAlex
- W2000561090
- Cited by
- 1,920
- References
- 49
- FWCI
- 6.95
- Type
- journal article
- Language
- en
- Open access
- closed
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Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.