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Cited by 871

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The Differential Effects of Exercised and Unexercised Power Sources in a Marketing Channel

Gaski, John F., Nevin, John R.·1985·Journal of Marketing Research

Abstract

Though considerable research has been reported on the effects of coercive and noncoercive power sources in marketing channels, the particular effects of power sources that have been exercised, as opposed to those that remain unexercised, have not been identified. The authors summarize the findings of a research project examining these differential effects on selected variables of interest to channel managers, including power, conflict, dealer satisfaction, and channel performance.

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Metadata

Authors
Gaski, J. F., & Nevin, J. R.
Venue
Journal of Marketing Research
Published
1985-05
Volume
22
Issue
2
Pages
130-142
ISSN
  • 0022-2437 (ISSN-L)
  • 1547-7193
OpenAlex
W2313577450
Cited by
871
References
0
FWCI
16.27
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: The Differential Effects of Exercised and Unexercised Power Sources in a Marketing Channel. https://app.cochat.ai/papers/10.1177/002224378502200203
The paper
Gaski, J. F., & Nevin, J. R. (1985). The Differential Effects of Exercised and Unexercised Power Sources in a Marketing Channel. Journal of Marketing Research. https://doi.org/10.1177/002224378502200203

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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.