Cited by 315Journalism and Media StudiesMedia Studies and CommunicationMisinformation and Its Impacts

Readers’ perception of computer-generated news: Credibility, expertise, and readability

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Graefe, Andreas, Haim, Mario, Haarmann, Bastian, Brosius, Hans-Bernd·2018·Journalism

Abstract

We conducted an online experiment to study people’s perception of automated computer-written news. Using a 2 × 2 × 2 design, we varied the article topic (sports, finance; within-subjects) and both the articles’ actual and declared source (human-written, computer-written; between-subjects). Nine hundred eighty-six subjects rated two articles on credibility, readability, and journalistic expertise. Varying the declared source had small but consistent effects: subjects rated articles declared as human written always more favorably, regardless of the actual source. Varying the actual source had larger effects: subjects rated computer-written articles as more credible and higher in journalistic expertise but less readable. Across topics, subjects’ perceptions did not differ. The results provide conservative estimates for the favorability of computer-written news, which will further increase over time and endorse prior calls for establishing ethics of computer-written news.

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  • For algorithmically generated texts, participants were usually unable to reliably distinguish between human- and AI-generated texts.

    “For algorithmically generated texts, participants were usually unable to reliably distinguish between human- and AI-generated texts [6,21].”
  • Participants favoured articles labelled as human-written compared with those labelled as written by an algorithm, although both were created in the same way.

    “participants favoured articles that were labelled as human-written compared with those labelled as written by an algorithm (although both were created in the same way; [21]).”
  • Our results are in line with previous research in the domain of automated journalism and empirical aesthetics that suggest a bias against AI-generated productions.

    “Our results are in line with previous research in the domain of automated journalism and empirical aesthetics that suggest a bias against AI-generated productions—we found a trend for individuals to assign lower values to AI-generated archives compared with original archives, and individuals assigned lower values to archives they themselves categorized as AI-generated [6,12–14,21,26,45–47].”

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Research works printed but not linked: 1

  1. [17]17. Leiner D (2014) Convenience samples from online respondent pools: A case study of the SoSci Panel. (Working paper). Germany: Ludwig-Maximilians-Universität Munich. Available at: https://www.researchgate.net/publication/259669050_Convenience_Samples_from_Online_ Respondent_Pools_A_case_study_of_the_SoSci_Panel

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Authors
Graefe, A., Haim, M., Haarmann, B., & Brosius, H.-B.
Affiliations
  • Hochschule Macromedia (DE)
  • Ludwig-Maximilians-Universität München (DE)
  • Fraunhofer Institute for Communication, Information Processing and Ergonomics (DE)
Corresponding author
Graefe, Andreas
Venue
Journalism
Published
2016-04-17
Volume
19
Issue
5
Pages
595-610
ISSN
  • 1464-8849 (ISSN-L)
  • 1741-3001
OpenAlex
W2337983557
Cited by
315
References
30
Citations by year
2026: 51 · 2025: 60 · 2024: 41 · 2023: 32 · 2022: 28 · 2021: 25 · 2020: 29 · 2019: 28 · 2018: 10 · 2017: 8 · 2016: 3
FWCI
46.00
Type
journal article
Language
en
Open access
Locations
  • Journalism (publishedVersion)
  • Open access LMU (Ludwid Maxmilian's Universitat Munchen) (submittedVersion)
  • Publikationsdatenbank der Fraunhofer-Gesellschaft (Fraunhofer-Gesellschaft) (submittedVersion)
  • Fraunhofer-Publica (Fraunhofer-Gesellschaft) (submittedVersion)
Topics
  • Social Sciences › Communication › Journalism and Media Studies
  • Social Sciences › Communication › Media Studies and Communication
  • Social Sciences › Sociology and Political Science › Misinformation and Its Impacts
Keywords
automated reporting, news credibility, readability, source perception, sports news, business news

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